The Job
I lead marketing efforts across India, Bangladesh, and Bhutan, driving strategy for our diverse portfolio—PCs, tablets, consumer and home appliances, personal care, small appliances, monitors, and smart IoT devices. Our audience is just as diverse, ranging from consumers and educators to enterprises, government bodies, and the banking sector.
For me, marketing is about people — what excites them, what shapes their decisions, and how we can turn those insights into compelling brand experiences. At Acer, every day is a new challenge—whether it is launching a game-changing AI PC, crafting a breakthrough campaign, or reinforcing our market leadership. The best part? Watching ideas come to life and create real impact.
The Weekdays
Mornings begin with a strong coffee and a deep dive into market trends before diving into strategy meetings, campaign reviews, and partner collaborations. There is always something exciting on the horizon — an upcoming launch, a game-changing partnership, or a major campaign in motion. Each day is fast-paced, filled with creative problem-solving and opportunities to innovate. Evenings are for unwinding—whether it’s a workout, a good book, or simply reflecting on the day—before gearing up to do it all over again.
The Weekend
Weekends are a mix of recharging and inspiration. A long run, quality time with family, and catching up on movies or tech trends help reset the mind. Wildlife photography is my passion, and weekends often take me on trails, exploring nature through the lens. There’s something exhilarating about capturing the raw beauty of the wild, the patience it demands, and the stories a single frame can tell. Of course, a little digital detox helps, but let’s be honest—marketing ideas don’t follow a Monday-to-Friday schedule!
The Toys
Tech and bikes—are two lifelong passions. Whether it’s the latest AI-powered laptop, a high-per-formance gaming beast, or a gadget that redefines convenience, I’m always chasing the next big thing in innovation. But beyond tech, there’s nothing quite like the thrill of the open road. Motorcycles aren’t just about speed; they embody craftsmanship, engineering excellence, and the pure joy of exploration.
The Logos
Minimalist yet effortlessly iconic—that’s the kind of branding that speaks to me. A great logo doesn’t shout for attention; it commands it. It’s not just a design—it’s an emotion, a philosophy, and a legacy wrapped into a single mark.