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    1. Business News
    2. Authors
    3. brandwagon online

    BrandWagon Online

    YuppTV users in the SAARC countries (except India) can also catch the live sporting action
    YuppTV to handle the digital broadcast rights for BCCI Home Season

    The streaming platform is bringing sporting action to its users spread across Continental Europe and Central Asia

    By BrandWagon Online
    January 10, 2020 13:41 IST
    CassaCloud will merge with Sovereign CRM, acquired by Ness in 2019, as part of the Ness Salesforce-focused Center of Excellence.
    Ness Digital Engineering acquires Slovakia based CassaCloud

    The CassaCloud acquisition strengthens Ness’s salesforce credentials in North America and Europe.

    By BrandWagon Online
    January 10, 2020 12:07 IST
    The viewers Indian entertainment content in the GCC markets can now take advantage of monthly and annual subscription packs of Eros Now from their nearest EUROSTAR-serviced retail outlet.
    Eros Now to make content available in GCC markets; partners with EUROSTAR Group

    Eros International’s OTT platform has over 177.7 million registered users and 23.5 million monthly paying subscribers worldwide

    By BrandWagon Online
    Updated: March 24, 2020 18:25 IST
    Grey appoints Anusha Shetty as chairman and group CEO
    Grey appoints Anusha Shetty as chairman and group CEO

    WPP’s advertising agency also elevated Sandipan Bhattacharyya to managing director and CCO

    By BrandWagon Online
    January 8, 2020 16:53 IST
    Dasgupta joins Publicis India from 82.5 Communications where he was the creative head, North.
    Publicis India appoints Ranadeep Dasgupta as ECD

    He will work alongside Vikash Chemjong and Basabjit ‘Tito’ Majumdar, who recently joined as NCDs.

    By BrandWagon Online
    Updated: January 28, 2020 11:55 IST
    Lin to bring 25 years of regional expertise to drive innovation and growth
    WPP’s Geometry appoints Jesse Lin as new APAC CEO

    Jesse Lin succeeds Diana Cawley as she leaves the company to seek new opportunities.

    By BrandWagon Online
    January 7, 2020 18:06 IST
    DAN elevates Sidharth Rao to chairman, Happy mcgarrybowen Dentsu Webchutney
    DAN elevates Sidharth Rao to chairman, Happy mcgarrybowen Dentsu Webchutney

    In his new role, Rao will accentuate the agency’s brand legacy in India

    By BrandWagon Online
    January 7, 2020 12:25 IST
    Dentsu India Slingshot bags creative and media mandate for JBL and Harman Kardon
    Dentsu India Slingshot bags creative and media mandate for JBL and Harman Kardon

    As part of the mandate, the agency will handle marketing communications, campaign design and media planning for the brands

    By BrandWagon Online
    January 6, 2020 16:05 IST
    Amway India appoints Ajay Khanna as the CMO
    Amway India appoints Ajay Khanna as the CMO

    Khanna has taken over the reins from Sundip Shah and will will report to Anshu Budhraja

    By BrandWagon Online
    January 6, 2020 14:16 IST
    Rajasthan Royal awards its social media mandate to Interactive Avenues
    Rajasthan Royals awards its social media mandate to Interactive Avenues

    IPG Mediabrands’ digital arm won the digital and social media mandate for the team post a multi-agency pitch

    By BrandWagon Online
    Updated: January 14, 2020 15:17 IST
    Starcom bags upGrad’s media strategy and buying account worth Rs 100 crore
    Starcom bags upGrad’s media strategy and buying account worth Rs 100 crore

    The marketing campaign is launched to drive awareness and preference for upGrad

    By BrandWagon Online
    January 6, 2020 11:53 IST
    Last year, around the same time, the regulator had introduced new tariff order (NTO), with much of emphasise being given to consumers opting for channels on the basis of a-la-carte rates.
    Indian Broadcasting Foundation hits back against the new tariff order

    The body will strategise its future course of action, including evaluating legal options

    By BrandWagon Online
    Updated: January 6, 2020 07:09 IST
    Eros Now partners with Ooredoo Qatar

    Eros Now has over 177.7 million registered users and 23.5 million monthly paying subscribers worldwide

    By BrandWagon Online
    January 3, 2020 16:27 IST
    Panasonic India launches new digital campaign #JunkTheJunk
    Panasonic India ushers the new year by urging people to #JunkTheJunk

    The campaign started off with a teaser followed by a digital video commercial

    By BrandWagon Online
    January 3, 2020 13:14 IST
    Moment marketing by Brands during New Year’s Celebrations
    The ‘moment’ brands took to social media to ring in the new year

    Netflix, Amul, Ola, Durex, among others used moment marketing to create a buzz across social media

    By BrandWagon Online
    January 2, 2020 16:08 IST
    Shalimar Paints appoints Ashok Gupta as managing director
    Shalimar Paints appoints Ashok Gupta as managing director

    Gupta will also assume the role of vice chairman of APL Apollo Tubes Limited

    By BrandWagon Online
    January 2, 2020 15:34 IST
    Top 10 ads of the Year
    For good or bad – Ads that left a mark in 2019

    Ads of the World has put together a list of ads that made it to the list of ads films…

    By BrandWagon Online
    January 1, 2020 16:58 IST
    The Minimalist Launches a Celebratory Campaign for Hyatt
    The Minimalist launches a celebratory campaign for Hyatt

    The campaign #CelebrateWithHyatt aims at making one’s entire travel experience with family and loved ones a memorable one

    By BrandWagon Online
    December 31, 2019 12:59 IST
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    Latest News

    ICICI Bank expects India’s real GDP to rise 7.5% year-on-year in Q2FY26, driven by rural demand, strong industrial output and robust services activity, but warns of key risks that could slow momentum in the coming quarters.

    ICICI Bank predicts India’s Q2 GDP growth at 7.5% — What could challenge this upside?

    HCLTech has partnered up with German tech company SAP to advance Physical AI solutions

    HCLTech, SAP partner to develop physical AI  for warehouse, fleet and industrial automation

    'Am the same guy who got results...blame lies on everyone': Gautam Gambhir

    ‘Am the same guy who got results…blame lies on everyone’: Gautam Gambhir

    The government estimates that users collectively lose around Rs 20,000 crore every year on real-money gaming platforms and that nearly 45 crore Indians have been affected.

    Rs 20,000 cr loss, suicides, terror links: Govt flags 4 reasons for real-money online gaming ban

    Kis Kis Ko Pyaar Karoon 2 trailer out

    Kis Kis Ko Pyaar Karoon 2 Trailer Out: Kapil Sharma returns but Asrani steals the show

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