IPL 7 is on but that didn’t stop 2 States, Ek hasina Thi being unveiled; Rajinikanth’s Kochadaiiyaan next.
‘The IPL is the most awaited cricketing event in India.’
Rajnikanth’s Kochadaiiyaan to lead box office collections charge even as IPL seeks to grab eyeballs.
While all eyes may turn to the Indian Premier League (IPL) during the April-May period when the Twenty20 tournament takes…
Controversies notwithstanding, the Indian Premier League is back with advertisers and sponsors in tow
Bogged by the immense popularity of the $3.2-billion Indian Premier League (IPL), many broadcasters, in the past, specially the general…
As part of its plans to expand its digital footprint, JWT has picked up majority stake in social media agency…
It was in January this year when Multi Screen Media (MSM) elevated NP Singh, its long-time chief operating officer, to…
Indian cinema and its consumers are ready for a fresh perspective. The cast is no longer the clincher as suddenly…
For now, hockey seems to be at the nucleus of Star India?s sporting ambition with the network is commited to…
Innovation in on-ground marketing activities may not be a marked trend in television but it is surely gathering the requisite…
Niraj Dawar is the author of ?Tilt ? Shifting Your Strategy From Products to Consumers?
Television broadcaster Multi Screen Media (MSM) has devised a unique carnival called Mahotsav in order to reach out to the…
There is no business like the reality show business. As the majority of fiction shows falter mid way and are…
Shah Rukh Khan not interested in media as newspapers will be out of circulation, TV too expensive!
The latest ad for Santoor PureGlo tries to address the winter blues through snowfall, picturesque mountains and an all too…
Shah Rukh Khan is a million different people from one day to the next. He is a seasoned actor, mercurial…
The latest ad for Vodafone and Samsung Galaxy Note 3+ Gear is surely an absolute original. It is witty and…
