All India Gems and Jewellery Trade Federation?s (GJF) will soon issue smart cards for the jewellers and their staff with the objective of authenticating jewellers? status and facilitating hassle-free movement across India.
GJF is a national trade federation for the promotion and growth of trade in gems and jewellery across the country. ?The card is basically for jewellers and their staffs who are our members and it will be launched by year-end. We will have to get government approval for that,? C Vinod Hayagriv, chairman, GJF told FE.
The card is to be produced when challenged by government authorities. The card is to be recognised by the government as a valid proof and identification. It aims to create transparency and accountability for the industry. ?We are intending to issue about 50,000-1 lakh cards in the near future,? he said.
The card will have customised design and security measures incorporated so that it is not easily copied. The card will hold up to 64kb of data. Complete details of a jeweller will be incorporated in the card, he said.
?In times of recession, it is important we take steps to protect our industry by improving productivity and enhancing transparency and ethical profitability,? he said. Similarly, the federation will shortly expand its trustmark initiative to other major cities. The trustmark is an assurance to a customer of the commitment of the jeweller for his quality and best business practice. The ?Trustmark? logo will have three categories for a jeweller to participate. The federation also plans to design special GJF coins available starting from 2 grams.