Page 6 of Sunrisers Hyderabad

E-commerce sales during festive season to hit Rs 1.15 lakh crore, up 20-25% from last year. Quick commerce up 150%, value commerce up 30-35%. Festive sales may contribute 40% of annual turnover for retailers in consumer electronics and jewellery. E-commerce platforms offering discounts and strengthening supply chains. Offline retailers also optimistic.