Page 38 of Brand

Corridor of uncertainty: Crackdown on surrogate advertising during IPL Premium Story

The Damocles’ sword hangs over Rs 700 crores worth of ad money

March 21, 2025 10:40 IST

‘If it’s not tasty, nobody cares’: Farmley’s Akash Sharma on surviving the snack wars

Sharma grew up watching how the right kind of value addition could change the fortunes of farmers.

Updated: March 20, 2025 20:08 IST

Urban Company rebrands ‘Insta Maids’ amid backlash, but critics say it’s not just about the name

The move comes after netizens and worker advocacy groups slammed the original name and the company’s payment structure, calling it…

March 20, 2025 10:52 IST

New Zealand’s Slumberzone enters Indian market with Rs 100 crore investment in Hyderabad

The Hyderabad unit, expected to be operational by March 2026, will have a production capacity of 1,000 mattresses per day.

March 19, 2025 16:34 IST

Tinder introduces campus-exclusive dating feature in India – Here’s what you should know

To access Tinder U, students must verify their identity using a valid college email address

March 18, 2025 16:15 IST

Inside scoop on influencer earnings: Niche, negotiation, and ROI

A decade ago, if someone claimed they made a living by posting pictures of coffee cups and skincare routines, you’d…

March 15, 2025 10:32 IST

Flipkart co-founder Binny Bansal unveils Opptra, a global expansion platform for consumer brands

Bansal, who played a key role in scaling Flipkart into one of the world’s leading e-commerce platforms before its acquisition…

March 13, 2025 09:57 IST

Blogger’s park: Indian car buyers are redefining premium mobility Premium Story

Luxury car preferences in India vary significantly based on geography.

March 12, 2025 08:28 IST

Nazara Technologies enters short-form video market, invests $250,000 in ReelSaga

ReelSaga, founded in 2024, aims to engage India’s mobile-first audience with bite-sized serialised video content

March 11, 2025 09:19 IST

The big idea: How a personal problem led to a solution for many Premium Story

The college friends were also using their weekends to build a crowdfunding platform. This passion side project, however, changed their…

March 11, 2025 08:15 IST

Belgaum-based startup aims to prevent another Nirbhaya, one wearable at a time

We were angry, and we started asking ourselves, ‘What can we do?’” recalled Nandita Yenagi, founder, Whale Wearables, in conversation…

March 10, 2025 13:41 IST

Riding on nostalgia: Luna has revived an old tagline to connect with the new rider Premium Story

Little wonder then that in its prime, the Luna held over 90% of the moped market. In the early 2000s…

March 10, 2025 08:32 IST

After hours with Sooraj Balakrishnan, Associate Director & Head of Marketing, Acer India Premium Story

“Weekends are a mix of recharging and inspiration,” Balakrishnan said.

March 10, 2025 08:26 IST

Why Lifebuoy needs SRK as its new face Premium Story

The brand is now looking for a bigger playing field — from being a germ fighter, Lifebuoy wants to be…

March 10, 2025 08:19 IST

BrandWagon Chai pe Charcha with Culture Circle’s Devansh Jain Nawal Premium Story

Devansh Jain Nawal, Founder and CEO, Culture Circle, talks to BrandWagon Online about his weekends, favourite vacation destination and more.

March 8, 2025 18:30 IST

HYPHEN’s April Fool’s prank becomes reality with Mango Bite collaboration

The collaboration with Mango Bite, a childhood staple for many in India, adds an element of nostalgia to the launch.

March 5, 2025 17:51 IST

Made in Japan, sold in India: How a US-returned woman created a business with a Japanese friend and matcha love

Glow Glossary’s story began in a way that many wellness brands do—with a personal discovery.

March 5, 2025 17:08 IST

Related News

‘No job in Canada without…’: NRI who returned to India 1.5 years ago calls it ‘best decision’

A Mumbai resident has alleged that a Blinkit delivery partner cancelled an order after delivering it and later demanded payment, with the situation escalating so much so that he allegedly threatened his wife and domestic help while he was away.

‘Getting threat calls at 5 am’: Blinkit customer alleges harassment over delivery dispute, tags Zomato CEO Deepinder Goyal

The Great Indian Kapil Show Season 4 cast salaries: How much Sidhu and Archana earn per episode

Indian Govt urges vehicle owners, DL holders to update mobile number on Vahan, Sarathi portals: Here’s how

Meta CEO Mark Zuckerberg’s $14 billion AI hire Alexandr Wang enters Forbes 40 Under 40 self-made billionaires list

Mark Zuckerberg’s Meta Superintelligence Lab goes global: Chief AI Officer Alexandr Wang announces new hiring in Singapore

‘Smile for ratings, suffer in silence’: App-based delivery workers go on nationwide strike

Trending News22 min ago

Delivery app and gig workers in India have gone on strike on New Year’s Eve to protest against low pay, lack of insurance, and unsafe working conditions. This follows a successful strike on Christmas Day and aims to address key issues such as fair pay and transparency. The unions have sent a list of demands to the Union Labour Ministry, emphasizing the importance of these issues.

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