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    Page 18 of Brand

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    Nestlé Professional, the out-of-home business unit of Nestlé India, has expanded its Retail ONE branded food kiosk network to 1,000 units across the country.
    Nestlé’s branded retail points face a plethora of new challengers

    The initiative is supported by a workforce that includes a significant number of women and specially-abled individuals. Says Saurabh Makhija,…

    July 28, 2025 09:22 IST
    The platform, which focuses on short films, regional programming, and web series, is promoted by Vibhu Agarwal and Megha Agarwal, who together hold a 95% stake in the company.
    Govt ban puts Ullu Digital’s Rs 150 cr IPO in jeopardy

    Ullu had filed its draft red herring prospectus with the BSE SME platform in February 2025, aiming to raise between…

    July 25, 2025 13:56 IST
    In a post shared on X (formerly Twitter), Rahman confirmed the meeting and offered a glimpse into the nature of their discussion.
    What happens when AR Rahman and OpenAI team up? Meet Secret Mountain

    Music maestro AR Rahman has joined hands with OpenAI CEO Sam Altman for Secret Mountain, an ambitious project blending artificial…

    July 25, 2025 10:49 IST
    The landmark agreement arrives at a time when India’s alcoholic beverage market is emerging as one of the fastest-growing globally.
    India-UK FTA brings cheer to scotch lovers, challenges for domestic premium labels

    India’s free trade agreement with the UK is set to halve import duties on Scotch whisky and gin, with a…

    July 25, 2025 10:25 IST
    India is unique for a variety of reasons. We launched the Prime Video Mobile Edition and Prime Lite in India before we did it anywhere else, because of the heterogeneous nature of our consumers.
    Prime Video banks on ‘Elevated Storytelling’ as India becomes global growth engine

    India is unique for a variety of reasons. We launched the Prime Video Mobile Edition and Prime Lite in India…

    Updated: July 25, 2025 11:46 IST
    NFDC Managing Director Prakash Magdum noted that the restoration effort went beyond technical repair.
    Restored Guru Dutt classics set for theatrical release

    The retrospective will feature Pyaasa (1957), Aar Paar (1954), Chaudhvin Ka Chand (1960), Mr. & Mrs. 55 (1955), and Baaz…

    July 24, 2025 13:31 IST
    By 1995, Milky Mist had exited the liquid milk business entirely.
    How a school dropout built IPO-bound Milky Mist from scratch by removing milk from dairy

    When T. Sathish Kumar dropped out of school at 16 to save his family’s ailing dairy business, few could have…

    July 24, 2025 12:43 IST
    Cipla currently draws 42% of its revenue from India. South Africa and the U.S. are treated as additional “home markets”.
    ‘We are a 90-year-old startup’, says Cipla’s Achin Gupta as he balances between legacy, innovation and relevance

    As Cipla turns 90, the pharmaceutical giant is reimagining itself as a brand fit for a wellness-driven, digital-first India.

    Updated: July 24, 2025 09:17 IST
    The device resembles a smartwatch in form but is designed as an AI-first productivity tool, with emphasis on context-aware assistance.
    Amazon acquires AI wearables startup Bee, eyes fresh push in personal tech

    The acquisition was first revealed in a LinkedIn post by Bee’s co-founder Maria de Lourdes Zollo and later confirmed by…

    July 23, 2025 13:56 IST
    Formulated with essential electrolytes such as sodium, potassium and chloride, the drink is designed to support rehydration and recovery from physical exertion.
    Evocus forays into RTD segment with launch of electrolyte beverage

    With this launch, Evocus is projecting a fourfold increase in revenue for FY25.

    July 23, 2025 12:23 IST
    ITC launches fresh bakery brand
    ITC launches fresh bakery brand, Sunfeast Baked Creations in Mumbai, Pune

    Sunfeast Baked Creations offers handcrafted croissants, both sweet and savoury, delivered directly to customers’ doorsteps via Swiggy and Zomato, with…

    Updated: July 23, 2025 13:21 IST
    The hullabaloo around the Vinsmera Jewels advertisement goes to demonstrate just how rare it is for larger-than-life male protagonists to show vulnerability or tenderness.
    Superman out. Clark Kent in: Brands are shedding stereotypes about men but continue to play it safe

    According to Kantar’s latest The Indian Masculinity Maze report that decodes the positioning of urban men in advertising, nearly 94%…

    Updated: July 23, 2025 13:49 IST
    Rather than imposing uniformity, the goal should be to establish core principles, such as structural safety, ethical advertising practices, environmental responsibility, and alignment with the city’s architectural vision.
    Blogger’s Park: The country needs a unified out-of-home policy framework

    India presents unmatched scale and diversity in OOH. However, for marketers and business leaders, this potential comes with a paradox:…

    July 23, 2025 09:33 IST
    Trust in these tools remains low: 50% of teens said they do not trust the information provided by AI companions. Younger teens (ages 13–14) were more likely to trust AI advice (27%) than older teens (20%).
    72% U.S. teens chat with AI companions, most still choose real friends

    A new study by Common Sense Media, a U.S.-based nonprofit focused on children and families, reveals that 72% of American…

    Updated: July 22, 2025 16:34 IST
    Originally, the company had considered launching a functional soda under its Soulboost brand, but that plan was shelved prior to the Poppi acquisition.
    PepsiCo bets on gut health with Prebiotic Cola launch

    The new product, Pepsi Prebiotic Cola, will debut online this fall, with a broader retail rollout planned for early 2026.

    July 22, 2025 12:46 IST
    The updated visual branding is being extended across all physical touchpoints in the country, including dealerships, offices, the Oragadam manufacturing plant near Chennai, and the company’s R&D centre.
    Renault India begins rebranding with Triber launch

    The redesigned logo, a minimalist interlocked diamond, reflects the brand’s global shift towards a more modern, digitally integrated identity.

    Updated: July 23, 2025 16:29 IST
    Third Wave Coffee, brewing, Unacademy, startup, zerodha, brand
    The Big Idea – Third Wave Coffee; Brewing a cultural wave

    From a garage in Bangalore to a 165-outlet coffee empire, Third Wave Coffee redefined India’s cafe culture. Founders Ayush Bathwal…

    July 21, 2025 19:24 IST
    Zomato, as per the company, is currently the only Eternal business where this model has been put into practice.
    ‘Not about changing faces’ Zomato details rotational CEO model as Mangla takes charge

    Zomato, as per the company, is currently the only Eternal business where this model has been put into practice. “Within…

    July 21, 2025 16:44 IST
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