Page 2 of Brand News

Food delivery giant Swiggy has launched a new standalone app called Toing, aimed at price-conscious consumers such as students and…

Zupee has formally entered the eSports sector with the launch of its new vertical at PlayCom 2025. The company, which…

The case, filed in a Washington, D.C. federal court, is the first time a major U.S. publisher has taken legal…

The Standing Committee on Communications and Information Technology, chaired by BJP MP Nishikant Dubey, has submitted its draft report to…

ITC Foods, the food division of diversified conglomerate ITC Limited, is stepping into the fresh packaged foods space with the…

The sponsorship will run for two-and-a-half years, from September 30, 2025, until March 31, 2028, and is expected to generate…

Chakraborty has been asked to appear before the agency’s Delhi headquarters on September 15, while Rautela has been directed to…

This experience, combined with his deep passion for music, helped him identify a white space and convert it into a…

Sony faces unsold inventory; brands wait and watch

According to a report by Boston Consulting Group, 2-2.5 million content creators are influencing over $350-400 billion in consumer spending…

My weekdays start early with a disciplined workout. I am a triathlete training for ‘Ironman’, so fitness fuels my mornings…

Advertisers are leveraging connected TV this festive season, upping investments by over 30%

“My weekends are usually about unwinding and doing things that bring me joy. I love going out for dinners with…

The case, brought under the Americans with Disabilities Act (ADA), claims Uber imposed unlawful surcharges and failed to provide equal…

Unicorns are defined as startups valued at $1 billion or more. Dream11, once India’s most prominent fantasy sports startup with…

If successful, the merger would consolidate some of Hollywood’s most iconic franchises under one roof—Paramount’s Mission: Impossible, The Godfather and…

According to Marico’s filing with the stock exchanges, the transaction will see the company purchase the remaining stake from the…

With separate urban-rural targeting, advertisers now have better control over budget, bidding and deployment.