Page 221 of Marketing

A recent report, shows that 85% of consumers find videos helpful as they shop online, and seven in ten consumers…

The creator economy has changed the outlook people have about traditional jobs as the global market size of influencer marketing…

A 2019 report by Capgemini stated that 50% of the top banking, retail and automotive players in India have enabled…

‘Our premium brands have done well, stress is at lower end of portfolio’

Unlike the classic KitKat, the vegan version uses a rice-based formula as a milk substitute

The partnership aims to empower merchants on their digital journey with seamless payments

With this investment GMR group has made its third investment in Franchise Cricket. The group co-owns the Delhi Capitals of…

United Spirits Ltd. has halted whiskey sales in a number of states yet to budge on price caps despite rising…

The campaign is a part of ŠKODA AUTO’s 2.0 philosophy of ‘Made of what really matters.’

JAIN Online will expand this campaign 360 degrees across news, educational, financial, social media platforms, digital creators, print and outdoor…

In his new role at WOW, Bansal will be responsible to drive growth across performance marketing, retention and products for…

According to Sourav Ganguly, DreamSetGo has been instrumental in revolutionising engagement, curating personalised experiences and memories for a lifetime for…

He will support the overall strategic objectives of Spice Money by developing comprehensive marketing and communication strategies

Sharma will be responsible for pan India dealership’s development, sales and overseeing the launch of the customer satisfaction program for…

Travelers can use their PNR numbers to order food at selected restaurants at planned train stops.

While online channels contribute 6-7% of our total revenue, we see that increasing as the online business is growing at…

Prior to joining Mashreq, Ghurair was the group chief marketing officer at Network International

According to the company, the partnership ushers in a new era of smartwatches