Page 216 of Marketing

About 67% of respondents said they would spend either more or the same as last year

Pepsi’s announcement came after Reuters visited dozens of supermarkets, retailers and gyms in Moscow and beyond and found cans and…

Over the last two decades, Rakshit has worked across global PR consultancies, multinational corporations, and emerging start-ups

Nathalie Pellegrini joins as chief growth officer, Sathya Ramaganapathy as executive vice president (EVP) marketing, Rika Ninomiya as EVP, product…

In his new role as CFO and lead, growth and strategy, Garg will lead the company’s long-term profitable growth and…

Regulators seek to control the proliferation of such apps that engage in unscrupulous activities such as charging excessive interest rates…

With this campaign, Flipkart aims to further expand its reach beyond tier 2 regions in the country

In his previous stint, Salunkhe has worked as the CEO of packaging and printing business at ITC Limited

The company has signed a two-year partnership

According to the company, the marketing mix this year has been chosen to reach out to all customer cohorts

The hatchback market used to fluctuate between 45-46 per cent of the total passenger vehicles market for the last five…

Before I got into the talent business, it was my dream to play in a band, says Vijay Subramaniam, group…

The potential damage was serious: Screenshots the hacker shared with security researchers indicate they obtained full access to the cloud-based…

‘Premium products to fuel our festive season growth’

As Zomato makes its debut in inter-city food delivery, players already in that space share insights and learnings

The company is gearing up for 1,400 beauty and personal brands in this season’s BFF, two times more than it…

India’s top 75 brands are worth a combined $393 billion, equivalent to 11% of India’s national GDP

In his new role as chair of the board of directors and executive committee, he will be responsible for the…