Page 148 of Advertising

Coming ahead of the revered festival of Navratri, the campaign urges a viewer to respect the feminine energy and view women as people in their own right.

Instashield launches #KhudKiPehchan campaign on Daughter’s Day

#KhudKiPehchan has been released across all social media channels

September 25, 2022 11:28 IST

Work That Speaks: Top 10 Ads August 2022

Brands that cut through: Spotify, Google, Tanishq, Maybelline, Zivame, Britannia, Axis Bank, Damensch, Housing, Scaler

September 24, 2022 13:28 IST

Global Giri 3.0 collection offers shoes with varied colour range inspired by global designs at ease of affordability and accessibility

Campus rolls out ‘Leave Your Mark’ campaign for the launch of Global Giri 3.0 range

The campaign has been conceptualised by 22feet Tribal Worldwide

September 22, 2022 19:15 IST

The collaboration brings forth a new treatment of digital films by leveraging the strength of production houses like Dharma

Center Fresh releases new film ‘Jadoo’ with Dharma 2.0

The film aims to encapsulate brand’s nucleus of fresh breath confidence

September 22, 2022 18:58 IST

GenZ star Shanaya Kapoor shares her love for travel and being a responsible and mindful traveller in this new campaign

Booking.com ropes in Shanaya Kapoor as its APAC explorer in the second edition of the Booking Explorers campaign

Through the Booking Explorers campaign, Booking.com aims to bring to life the compelling stories of five explorers across APAC

September 22, 2022 18:26 IST

To push for stairs climbing and BP monitoring, kicks off to spread awareness about Heart Health on World Heart Day 2022

JB Pharma unveils #Heart2HeartChallengeIndia campaign

The purpose of this campaign is to drive awareness on checking heart health individually

September 22, 2022 17:11 IST

The campaign has been conceptualised by Ogilvy.

Thums Up unveils ‘Stump Cam’ campaign

The campaign features cricketers such as Jasprit Bumrah, Umran Malik, and Brett Lee

September 22, 2022 16:17 IST

The campaign will include several articles and contests over health and wellness

Wellcurve rolls out ‘Let’s Get Healthy’ campaign to promote a healthy lifestyle

The campaign aims to spread awareness about staying healthy in the coming festive season

September 22, 2022 13:13 IST

Both the hires will report to Anurag Tandon, managing partner, Wunderman Thompson Mumbai.

Wunderman Thompson India appoints Rakesh Varma and Abhay Godbole

Varma joins as vice president and executive business director while Godbole as vice president and client servicing director

September 22, 2022 12:13 IST

YouTube also announced its plans to introduce Creator Music, a new destination in YouTube Studio that gives creators access to a catalog of music

As Google eyes the short form videos market with YouTube; opening up revenue stream is expected to boost its play

On Tuesday, the platform announced that Shorts creators will keep 45% of the revenue generated from advertising that run between…

September 22, 2022 09:59 IST

The multi-channel campaign was developed in partnership with The Gate.

Institute of Management Accountants unveils new ad campaign

The ads look to empower accounting and finance professionals to take control and explore how the CMA certification can help…

September 22, 2022 08:36 IST

The campaign is conceptualised by DDB Mudra

Indeed launches #HireBetter brand campaign

The campaign highlights the issues that companies face if one does not rely on proper recruitment tools to hire employees

September 21, 2022 19:59 IST

Conceptualised and executed in-house by NoBroker.com, the #RentEasyWithNoBroker campaign is live and the startup aims to spend over Rs 70 crore overall.

NoBroker launches a new integrated campaign #RentEasyWithNoBroker

The campaign has been activated across TV, digital, radio, and OOH

September 21, 2022 17:46 IST

didas is the official supplier of some of the important football tournaments in the world

adidas rolls out scannable ad film ahead of the FIFA world cup

Featuring Ranveer Singh, the campaign aims to highlight the rewards adidas will offer

September 21, 2022 17:03 IST

The series of films highlights how, with PhonePe, consumers don’t have to settle for unwanted sales calls, unnecessary add-ons, and other limited options.

PhonePe rolls out a new brand campaign on motor insurance renewals

Through the campaign the brand aims to drive awareness and consideration for tension-free bike and car insurance renewals on the…

September 21, 2022 15:45 IST

Somani now takes charge of managing the creative product of the company that has a presence in Mumbai and Kochi.

Thought Blurb Communications elevates Renu Somani to national creative director

At Thought Blurb, she has led creative communications for brands like Parle-G, Parle Marie, Parle 20-20, Vero Moda, Reliance Digital,…

September 21, 2022 13:32 IST

Retail media advertising revenue represented 18% of global digital advertising revenue in 2021

Global retail media to touch $101 billion in 2022: GroupM Report

Titled, ‘This year, next year’, the report predicts that e-commerce will represent 19% of global retail sales in 2022 supported…

September 21, 2022 07:58 IST

Jacob has experience in leading and assisting clients across industries.

Wavemaker India appoints Vishal Jacob as chief transformation officer

Vishal Jacob will also continue as the chief digital officer of Wavemaker India

September 20, 2022 19:56 IST

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KKR invests afresh in lighthouse; PSP Investments joins in

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KKR, a private equity firm, has invested in Lighthouse Learning, with Canadian pension fund PSP Investments also joining as a new investor. KKR plans to use the capital to expand K-12 schools and preschools in key cities. Lighthouse Learning has a workforce of 22,000 and a revenue of Rs 881 crore.

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