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    1. Business News
    2. About
    3. advertising

    Page 138 of Advertising

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    “Our latest campaign by Ogilvy is an approach to weave an emotional charm which will have universal resonance and relevance,” Nilesh Malani, president and chief marketing officer (CMO), Polycab India Ltd, said.
    Polycab Green Wires partners with Ogilvy India to launch its new campaign 

    The campaign ad film shows a story about a father who, without hesitation or worry, adds to the load to…

    October 23, 2022 12:55 IST
    The company claims to have over 15,000 entries for the contest
    Fortune Foods rolls out its #SoundsOfTheKitchen campaign for Diwali 

    As per a company statement, the campaign was conceptualised and launched by Social Beat

    Updated: October 23, 2022 11:17 IST
    The increasing consumption of digital videos can be due to faster data connectivity, which is about to get even better with 5G in the picture.
    How will 5G change mobile advertising in India, and how will video be the key driver

    5G to speed up advertising with videos and immersive digital experiences

    October 22, 2022 17:42 IST
    The film beautifully captures the spirit of India’s festival of lights, Diwali.
    Luminous Power Technologies unveils its Diwali campaign ‘Sada Roshan Raho’

    The new campaign has been conceptualised by AutumnGrey

    October 22, 2022 16:20 IST
    Polycab is an an associate sponsor on Star Sports for the broadcast of T20 World Cup being held in Australia.
    Polycab India launches a new TVC

    The new commercial has been conceptualised by Ogilvy India

    October 22, 2022 13:59 IST
    With the voice-over, the ad film becomes a recipe for good and healthy relationships, the company stated
    India Gate Food launches its #ClassicRishta Diwali campaign

    As per the campaign, the advertisement gives the viewer a choice to watch the same video in two different ways…

    October 21, 2022 19:53 IST
    The campaign features celebrities such as Rubina Dilaik, Karan Kundrra, Pratik Sehajpal, Nishant Bhat, Jay Dhudhane, Meenal Shah, Vikas Patil and Vishal Nikam
    Viacom18 partners with Pernod Ricard and Wavemaker India for its latest Diwali campaign

    According to the company, the campaign videos have been jointly conceptualised and executed by Viacom18 and Wavemaker, and is being…

    October 21, 2022 17:22 IST
    As a part of the campaign, the company has introduced ‘Tyohaar ki Mithai’, which aims to create awareness and education about how Indian sweets can be toxic for pets
    Wiggles launches #TyohaarWithFurryvaar campaign for Diwali 

    The campaign was conceptualised and executed by the Wiggles in-house team, and it is live across all social media platforms,…

    October 21, 2022 15:28 IST
    festive season, advertising, ad spending, target audience, revenue, visibility, promos, customer segmentation, excess stock, marketing campaigns
    Scaling up the advertisement budget during the festivity

    Advertising during this time enables a company to connect to a wider demographic and present them with its offerings and…

    October 21, 2022 14:34 IST
    #TyoharKiTaiyari is a content led and social cause campaign that builds readiness for citizens in the country for any health related emergencies during the festive season, the company said.
    StanPlus launches a health-first digital campaign #TyoharKiTaiyari

    The campaign aims to drive awareness around the health hazards during the festive season

    October 21, 2022 14:01 IST
    This film is an attempt to recall the brand roots of coming home, the company said in a statement.
    Siyaram launches a new film ahead of Diwali

    The new film has been conceptualised by AGENCY09

    October 21, 2022 12:27 IST
    Snapchat
    Snap’s slowing ad growth sends inflation fears through tech sector

    In a letter to investors, Snap said inflation caused some advertisers to reduce their marketing budgets

    October 21, 2022 11:07 IST
    Tech companies have taken steps to prepare for the worst through cost cuts, halting hiring, reining in employee perks and focusing on profitable projects.
    Digital ad market shows ‘signs of life’ but economy clouds 2023 outlook

    The challenging outlook follows a period in which record-high inflation and global geopolitical uncertainty from the war in Ukraine and…

    October 20, 2022 19:32 IST
    The option to turn off personalised ads in My Ad Center applies to ads users see on and off Google, and will automatically apply on any device where they are signed in to their Google account, an official statement stated.
    Google announces the global roll out of My Ad Center

    As per Google, users around the world will have the choice to see more of the brands and topics they…

    October 20, 2022 19:19 IST
    Launched in August this year, ‘RedBlue Revolution’ aims to make it easier for rural citizens to identify their nearest kirana stores offering banking and financial solutions and at the same time attracting more footfalls to the merchant outlet.
    Spice Money unveils new campaign ‘Suvidha wali Diwali’

    As part of the Diwali campaign, the company has launched three digital TVCs

    October 20, 2022 18:20 IST
    The campaign proceeds to showcase this initiative in a video format
    JK Super Cement launches its #TohfaSurakshaKa campaign for Diwali 

    According to the company, the brand has initiated the installation of 200 traffic police booths across six states

    October 20, 2022 16:57 IST
    The campaign was conceptualised and created by Ogilvy India (South)
    BSA LB launches new ad campaign to promote girls’ ambitions, with Ogilvy India (South) 

    Through the campaign, the brand wants to promote the launch of its latest range of girls’ cycles during the current…

    October 20, 2022 10:46 IST
    Brand campaigns that deserve to be in the spotlight this week.
    Work That Speaks | Ad Reviews | 11 To 18 October 2022

    Brands that cut through: CEAT Tyres, realme, Muthoot, Sabhyata, TrueCaller, Setu, My11Circle, Shoppers Stop, Vivo, Tasva, Vicks, Policybazaar, Deconstruct, Lifelong,…

    Updated: October 20, 2022 15:03 IST
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