Musk calls back Tesla rivals after they paused advertising on Twitter The comments underscore the tension in the industry after a number of major car brands paused Twitter ads following Musk’s… November 10, 2022 09:53 IST
Bombay Shaving Company launches its campaign for Activated Bamboo Charcoal Face Wash The campaign has been conceptualised in-house by Bombay Shaving Company, with Siddharth Joshi from the team scripting the 3 videos November 9, 2022 16:52 IST
Top 5 genres contribute 90% of total TV ad volumes: Report Hindustan Unilever (HUL), Reckitt Benckiser and Brooke Bond Lipton India have remained the top 3 advertisers across the board November 8, 2022 10:05 IST
Bacardi India up its game in the brown liquor space as it looks to capture the space in the next 5 years The company believes that Gin is a category which seems to have seen an influx of players. Updated: November 8, 2022 16:11 IST
Advertising slows down on Twitter as companies watch Musk’s changes Advertising agencies, which direct large amounts of spending, are currently divided over whether to advise their clients to pause their… Updated: November 6, 2022 15:57 IST
BrandWagon Ad Talk with Ajit Narayan, CMO, Socxo Certain good ad campaigns that come to mind are Dove’s stop the beauty test and Cadbury’s Good luck girls Updated: November 6, 2022 14:15 IST
Emperor Akbar Cardamom releases ad films with Water Communications and Earth Films The ad film shows how a woman who smells a bouquet of flowers and a cake is enjoying the aromas… November 6, 2022 12:57 IST
How different CTV advertising strategies can help in the reach of a brand To target the right consumer is to find demand-side platforms (DSPs) to specifically target an audience segment across multiple platforms. November 6, 2022 10:00 IST
United Airlines suspends ad spending on Twitter Major brands such as General Mills Inc and luxury automaker Audi of America said on Thursday they have paused advertising… November 5, 2022 16:52 IST
DS Spiceco launches new 360-degree ad campaign featuring actors Akshay Kumar and Bhumi Pednekar The 360-degree campaign with a series of films includes point-of-sale (POS), out-of-home (OOH) and digital marketing Updated: November 4, 2022 13:20 IST
Cheerios maker General Mills, Audi of America pause advertising on Twitter The two companies join top U.S. automaker General Motors Co , which last week said it had temporarily halted paid… November 4, 2022 09:36 IST
Supradyn Immuno+ launches new campaign highlighting the importance of immunity boosting The campaign has been conceptualised by Lowe Lintas November 3, 2022 19:54 IST
Nourish launches its new TVC #SehatKiSunoNourishHiChuno The campaign intends to highlight the benefits of eating unpolished, healthy and nutritious pulses November 3, 2022 17:48 IST
ManipalCigna Health Insurance’s ‘Health Ki Keemat’ stars brand ambassador Manoj Bajpayee The film leverages the insight that while health insurance has today moved from a ‘grudge’ purchase to a ‘nudge’ purchase,… Updated: November 3, 2022 17:24 IST
Polycab India Limited rolls out its new View Badal De campaign As per the campaign, the campaign takes up a common insight on how one’s state of mind changes when their… Updated: November 3, 2022 17:04 IST
Santoor announces brand relaunch with ‘Young Soch’ campaign The relaunch comes with the “Young Soch” campaign that aims to disrupt common stereotypes and long-standing perceptions about a woman’s… Updated: November 3, 2022 16:06 IST
Work That Speaks | Ad Reviews | 26 Oct to 2 Nov 2022 Brands that cut through: Dream11, Star Sports, Van Heusen, Skechers, Emirates, Cello, Digit, Equitas, Epson, Bajaj Allianz, AMFI, Gas-O-Fast. November 3, 2022 09:58 IST
Licious rolls out its Licious ke Nakhre aapke kab banenge? campaign featuring Anil Kapoor As per the company, the campaign was conceptualised by Tilt and is live across TV, social and digital channels, and… Updated: November 3, 2022 08:21 IST
Aadhaar card online update: How to change name, address, date of birth and phone number online in simple steps
8th Pay Commission: Govt asked to modify Terms of Reference; employees call protests seeking merging DA with basic pay
New Tata Sierra India launch LIVE updates: Price starts at Rs 11.49 lakh, check booking details, engine options and more
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