Stepping into the Valentine’s week celebrations, a massive demand on social media led to the re-release of some fan-favourite romantic movies. Sanam Teri Kasam among others is all set to break its own record as it runs a houseful. The Harshvardhan Rane film is all about reminiscing the spirit of love and sacrifice.
All set to collect 3-4 crores, it competes with Advait Chandan’s Loveyappa today. In its original release in 2016, it made gross net profits of 8 crores in it first weekend. An addition to the list of re-releases, the classic tale of love and sacrifice, Sanam Teri Kasam has opened with good revenue. The Valentine’s weekend also sees hopeful booking records and its is expected to receive footfalls in a good number.
The Radhika Rao and Vinay Sapru direction is making headlines after its re-release after 8 years. Sanam Teri Kasam tanked at the box office back then. However, the 2016 movie has received a cult status over the years, especially among cinephiles who are into emotional love stories. This strategic re-release might even change the original verdict of the film.
The film, before releasing in the theaters with around 1900 shows made advance sales of 1.55 crore gross (excluding blocked seats). It also registered a ticket sale of 88K+ for the opening day, Friday, February 7.