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Bollywood star Akshay Kumar today said he is stunned that some people are debating the ban on Pakistani artistes at a time when soldiers have been killed in a terror attack.
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Rustom budget came in at around Rs 200 crore and has seen a restricted release to just about 2,300 screens. But that has not really affected its collections. Salman Khan, Aamir Khan usually target 5,000 plus screens every time they release a movie, but Akshay wants to grab the Rs 100 cr mark with just half that number. Of course, both the Khans usually target a B.O. mark in excess of Rs 200 cr within India. Akshay does give competition and is most likely to do so in the near future at even that high a level. (Source: Twitter)
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What is allowing Rustom to soar is not just the promo boost that Akshay Kumar gives every one of his movies, the crowds have been captivated by the content too. It is regarding an Indian Naval Officer who kills his wife's lover. The Nanavati case had shocked and captivated India in the 60s and it seems to be doing the same – he walked virtually free after the murder courtesy public opinion. This can be now gauged from the occupancy rate itself! (Source: Twitter)
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Akshay looks to be on a mission. He has always been a successful actor, but the limelight is always stolen by the three Khans. Akshay looks to have adopted a strategy to race to the top by another route. If he can't match the Khans movie to movie, he will overwhelm them by the number of movies he does. And then he drives these movies of his to the top of box office collections charts. Great strategy and the implementation is even better. Will it work? Gauge for yourself. (Source: Twitter)
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And the best part about the Rustom box office collections soaring is concerned is the fact that it is doing so well despite another major rival hitting the screens on the same day Hrithik Roshan's Mohenjo Daro did. This movie will have an impact on Rustom, but not too large. However, just think of how much better would Rustom had done were it to to be a solo release? (Source: Twitter)
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Rustom box office collections: Rustom has an advance booking for Sunday and is likely to do well and take its first weekend collection beyond the Rs 50 crore mark. Rustom had generated a high amount of interest, because of its subject matter. (Source: Bollywood Hungama)
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Comparing Mohenjo Daro to the other big release, Akshay Kumar’s Rustom — this weekend, Adarsh wrote, “#Rustom starts with a bang… Leads by a big margin… Emerges 4th highest opener of 2016… Fri 14.11 cr. India biz.” (Source: Bollywood Hungama)
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