On September 9, Apple unveiled its highly anticipated iPhone 16 series at a grand event, showcasing the latest advancements in their flagship smartphone lineup. The iPhone 16 brings a host of new features and improvements, including enhanced performance owing to its new chipset, a larger screen, and new health-centric features aimed at delivering an exceptional user experience.
In a move to streamline the product offerings and make way for the new iPhone 16 series, Apple has officially discontinued several older models. Specifically, the company has ceased production of the iPhone 15 Pro and iPhone 15 Pro Max, along with the iPhone 13, which has launched in 2021.
Apple discontinued older iPhone models with the new release to streamline its product lineup, focus resources on the latest technology, manage inventory more effectively, encourage upgrades, and adjust pricing. This approach simplifies consumer choices and ensures the latest models get the most attention. This alsoi reduces excess stock, and make older models more affordable.
Alongside the discontinuation of older models, Apple has also dropped prices of some existing devices. The iPhone 14, iPhone 14 Plus, iPhone 15, and iPhone 15 Plus have all seen a price cut of Rs 10,000 from their current prices.
iPhone 16 pricing in India
The base model -iPhone 16 and iPhone 16 Plus are priced at Rs 79,900 and Rs 89,900 respectively. For higher storage options, the 256GB iPhone 16 is available for Rs 89,900, while the 512GB variant is priced at Rs 1,09,900. The iPhone 16 Plus offers similar pricing with Rs 99,900 for the 256GB model and Rs 1,19,900 for the 512GB version. The Pro models come at a higher price point: the iPhone 16 Pro starts at Rs 1,29,900 for the 256GB variant, with the 512GB and 1TB options priced at Rs 1,49,900 and Rs 1,69,900 respectively. The iPhone 16 Pro Max is the most expensive, starting at Rs 1,64,900 for the 512GB model and reaching Rs 1,84,900 for the 1TB variant.
