The upcoming wedding season in India from November 12 till December 16 is likely to generate business worth nearly Rs 6 lakh crore across around 48 lakh weddings in comparison to Rs 4.25 lakh crore business generated in 35 lakh weddings last year, said traders’ body Confederation of All India Traders (CAIT). From 11 auspicious dates the previous year, this year’s season would have 18 dates which is expected to fuel the business growth, with Delhi alone expected to see Rs 1.5 lakh crore business across 4.5 lakh weddings this year.
CAIT’s Veda and Spiritual Committee convenor Acharya Durgesh Tare said the auspicious wedding dates for this season are November 12, 13, 17, 18, 22, 23, 25, 26, 28, and 29 and December 4, 5, 9, 10, 11, 14, 15, and 16. Following this period, there will be a pause of about a month before the season resumes from mid-January to March 2025.
“The study has also highlighted a shift in consumer purchasing behaviour, with people increasingly opting for Indian products over foreign goods, reflecting the success of Prime Minister Narendra Modi’s ‘Vocal for Local’ and ‘Atmanirbhar Bharat’ (Self-Reliant India) vision,” said CAIT’s Secretary General Praveen Khandelwal.
Breaking down the expected wedding expenses, CAIT estimates 10 lakh weddings involving spending of Rs 3 lakh per wedding, 10 lakh weddings with Rs 6 lakh per wedding, 10 lakh weddings with Rs 10 lakh per wedding, 10 lakh weddings with Rs 15 lakh per wedding, 7 lakh weddings with Rs 25 lakh per wedding, 50,000 weddings with Rs 50 lakh per wedding, and 50,000 weddings with Rs 1 crore or more per wedding.
Khandelwal said wedding expenses are divided between goods and services, with main expenditure areas in goods including clothing, sarees, lehengas, and apparel (10 per cent), jewelry (15 per cent), electronics and appliances (5 per cent), dry fruits, sweets, and snacks (5 per cent), groceries and vegetables (5 per cent), gift items (4 per cent), and other goods (6 per cent).
In the services sector, expenditures will likely go toward banquet halls, hotels, and venues (5 per cent), event management (3 per cent), tent decoration (10 per cent), catering services (10 per cent), floral decorations (4 per cent), transportation and cab services (3 per cent), photography and videography (2 per cent), orchestra and music (3 per cent), lighting and sound (3 per cent), and other services (7 per cent).