BrandWagon Adtalk with Virtue Worldwide’s Ayushi Saria Premium Story
Ayushi Saria, associate creative director, Virtue Worldwide, talks to BrandWagon Online, about the dos and don’ts of digital marketing, best…
Lavie’s Ayush Tainwala on the company’s foray into wearable category besides plans to expand the retail footprint Premium Story
The company’s net profit 222% to Rs 16.93 crore in FY23 from Rs 5.25 crore in FY22
BrandWagon AdTalk with KRBL’s Kunal Sharma Premium Story
Kunal Sharma, head of marketing and business head modern trade and ecommerce, KRBL Limited, talks to BrandWagon Online, about the…
Campaign Decoded: Old McDonald’s bag of happiness Premium Story
Rajeev Ranjan, managing director, McDonald’s India North and East talks to BrandWagon Online about the conceptualisation, thought, and more about…
Consumer wearable brand Crossbeats eyes global expansion even as net profit remains constant for last two fiscal Premium Story
Crossbeats’ net turnover increased 7.32% to Rs 44 crore in FY23 from Rs 41 crore in FY21
Following the bandwagon, this year too brands have put their heart and soul into their Holi campaigns
Campaign Decoded: TVS Motor rides on social values Premium Story
Aniruddha Haldar, senior vice president – marketing, TVS Motor Company, talks to BrandWagon Online about the conceptualisation, thought and more…
Chai pe Charcha with BrandWagon Premium Story
Ankit Agrawal, CEO and co-founder, InsuranceDekho, talks to BrandWagon Online about his weekends, favourite vacation destination and more
BrandWagon AdTalk with ChtrSocial’s Darshil Shah Premium Story
Darshil Shah, director, ChtrSocial, talks to BrandWagon Online, about the dos and don’ts of digital marketing, best marketing campaigns, and…
In 2022, the market size of the footwear sector was $15 billion in India
BrandWagon AdTalk with GALE India’s Sanjay Krishnamurthy Premium Story
“Cadbury’s “Not Just a Cadbury Ad” campaign, part of their Diwali campaign, not only advertised for Cadbury itself, but it…
Chai pe Charcha with BrandWagon Premium Story
Dhirendra Mahyavanshi, co-founder and CEO, Turtlemint, talks to BrandWagon Online about his weekends, favourite vacation destination and more
Pepe Jeans to stick to its British DNA of sustainable fashion; plans to foray into footwear category Premium Story
The company’s revenue from operations rose 54% to Rs 562 crore in FY23 from Rs 364 crore in FY22
Truth or False! How fake reviews can be the killer pill for brands on e-tailing platforms? Premium Story
Book reviews are the most untrustworthy on e-commerce, almost 37.2% book ratings are fraudulent
Ashish Sharma, vice president- marketing and sales, Alcobrew Distilleries India, talks to BrandWagon Online, about the dos and don’ts of…
This year too brands have come up with innovative campaigns, some highlighting safety, some focusing on health and talking of…
Campaign Decoded: Prega News highlights the balance of personal and professional responsibilities with #SheCanCarryBoth Premium Story
Joy Chatterjee, associate vice president, sales and marketing head – consumer business unit, Mankind talks to BrandWagon Online about the…
While traditional narratives remain the heart of any campaigns, CGI grants the keys to worlds never before imagined
