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    1. Business News
    2. Authors
    3. gopika

    Gopika Nair

    Airbnb’s latest shift in execution shows great potential on paper. However, analysts have flagged execution risks.
    Airbnb’s new playbook features chefs, spas and luxury living to scale up the falling numbers

    However, this isn’t an expansion strategy, it seems to be a mere claw to get out of the hole they…

    By Gopika Nair
    May 28, 2025 14:04 IST
    Google removes nearly 11,000 YouTube channels linked to Chinese and Russian propaganda
    YouTubers up in arms against ANI: Who’s right in the copyright saga?

    ANI vs YouTubers: After Mohak Mangal’s video accusing ANI of extortion under the guise of copyright strikes on YouTube went…

    By Arfa Javaid
    May 27, 2025 20:26 IST
    Recent figures from the Ministry of Statistics highlight the disparity in consumption patterns across rural and urban India.
    Why are Indians spending less on clothes and shoes?

    A deeper look into the data shows that footwear consumption remained largely stagnant, slipping marginally from Rs 1 trillion in…

    By Gopika Nair
    May 27, 2025 13:00 IST
    As for expansion, East India and Gujarat are on the radar, but Negi reiterates that growth will remain calibrated.
    Eggoz – How three men built a multi-crore egg business without owning a farm

    At the heart of Eggoz’s pitch is a deceptively simple promise: fresher, cleaner, safer eggs. That’s a big deal in…

    By Gopika Nair
    Updated: May 27, 2025 11:43 IST
    "I love to read extensively. From business biographies to historical fiction, I am an avid reader," Banerjee said.
    Chai pe Charcha with BrandWagon Premium Story

    “I am a lifelong learner who learns from books, digital media and people. Hence, weekends are mostly a mix of…

    By Gopika Nair
    May 24, 2025 10:10 IST
    'Kirana store earns almost 70 lakh annual profit', says Reddit user; netizens in disbelief
    As Inflation bleeds India’s sachet economy, Zippee CEO advices against ditching the Re 1 customer

    A Rs 5 biscuit that once gave 100 grams now delivers just 55g. A Rs 1 shampoo sachet may barely…

    By Gopika Nair
    Updated: May 23, 2025 12:48 IST
    In India, he led Housing.com through a difficult transition as CEO, and later served in key leadership roles at FreeCharge and Snapdeal.
    Jason Kothari launches Mythik with $15M in seed funding to globalise eastern stories

    The startup’s core team comprises former senior executives from entertainment giants such as Disney, Netflix, Amazon Studios, Jio, and Tencent,…

    By Gopika Nair
    May 21, 2025 15:12 IST
    What makes anti-ageing especially attractive from a business standpoint is its combination of high engagement, strong repeat rates, and high-margin product lines. (AI generated image)
    Gen Z fuels India’s anti-ageing skincare market to become a $4 billion industry

    With a current market size of $2.5 billion (2024) and projected to grow to $4 billion by 2033, the anti-ageing…

    By Gopika Nair
    Updated: May 22, 2025 11:52 IST
    Interestingly, some of Neytt’s most eye-catching collections have emerged from unconventional sources.
    FE Exclusive: Neytt’s Sivan Santosh speaks on grabbing Met Gala spotlight, South Indian craftsmanship

    For Santosh, the Met Gala moment was more than just global exposure. It was a milestone shaped by generations of…

    By Gopika Nair
    May 17, 2025 09:31 IST
    The financial toll is only part of the story. Indian weddings were more than revenue streams; they were economic engines employing hundreds of local vendors per event, from florists to photographers.
    Turkey’s big fat Indian wedding market stares at a Rs 770 cr loss

    “Indian wedding travellers contribute over $140 million annually to Turkey’s tourism economy, and the impact of this shift is seismic,”…

    By Gopika Nair
    Updated: May 21, 2025 11:35 IST
    Their products, ranging from oral melts and effervescent tablets to marine collagen and vegan proteins, claim to support everyday health needs like energy, sleep, digestion, skin, and immunity.
    Strip of Relief: How Avnish Chhabria turned a university project into a Rs 150 cr wellness business

    Wellbeing Nutrition has since expanded into 20 formats, including oral thin strips, which the company says now lead globally in…

    By Gopika Nair
    May 16, 2025 12:11 IST
    There’s also a noticeable shift in destination preference, with Indian travellers now looking eastward or within the southern parts of the country.
    A million-dollar hit? India’s travel boycott rocks Turkey, Azerbaijan tourism industry

    In 2024 alone, Turkey saw 274,000 Indian tourists—up 20.7% from the previous year, owing to enhanced air connectivity, destination marketing,…

    By Gopika Nair
    Updated: May 15, 2025 16:36 IST
    Both nations had courted outrage earlier this month after lending their "support" to Pakistan amid escalating tensions. Tourism platforms such as EaseMyTrip have since issued advisories against visiting the two countries due to 'security risks and political tensions' (Photo via Pexels)
    Cancellations surge as Indians boycott Turkey, Azerbaijan; EaseMyTrip CEO says travellers are now choosing…

    Both nations had courted outrage earlier this month after lending their “support” to Pakistan amid escalating tensions. Tourism platforms such…

    By Gopika Nair
    May 14, 2025 17:33 IST
    MakeMyTrip noted a significant shift in travel trends, reporting a 250% surge in cancellations and a 60% drop in bookings to Turkey and Azerbaijan.
    Cancellations up 250%, MakeMyTrip advises against travel to Azerbaijan and Turkey

    MakeMyTrip noted a significant shift in travel trends, reporting a 250% surge in cancellations and a 60% drop in bookings…

    By Arfa Javaid
    Updated: May 14, 2025 16:41 IST
    Amul’s challenge lies in reshaping its dairy-centric image and ensuring that taste aligns with consumer expectations, as social media buzz indicates mixed reactions to protein-enriched products’ flavour profiles. (Image: AI Generated)
    Amul’s protein push: But can a dairy-centric image become a hurdle in its disruption?

    After three years, can this cooperative titan outmuscle nimble protein startups and transform protein into a household staple, particularly in…

    By Gopika Nair
    Updated: May 14, 2025 13:45 IST
    Amazon has emphasised that the volume of advertisements will be limited and notably lower than what users encounter on traditional TV or other OTT platforms.
     Amazon Prime Video to show ads from June 17 — Rs 699 extra for ad-free streaming

    . According to Amazon, this change is aimed at sustaining long-term investments in high-quality programming.

    By Gopika Nair
    May 13, 2025 16:21 IST
    But scaling creator-led commerce isn’t without challenges. Khan pointed to the need for seamless tooling, particularly for influencers operating across multiple platforms.
    Amazon’s Zahid Khan bets on creator economy with new affiliate tool ‘Elevate’

    “India now has close to 900 million internet users, but only about 350 million of them transact online,” Zahid Khan,…

    By Gopika Nair
    May 12, 2025 14:12 IST
    Notably, the brand has also attempted to shed its reputation as a "couple-friendly" platform—a tag that fueled early growth but also drew criticism.
    A decade in, OYO finally has a clean profit with 172% jump

    OYO, the homegrown hospitality unicorn once mired in controversy and cash burn, has turned a decisive corner. In FY25, the…

    By Gopika Nair
    Updated: May 12, 2025 09:30 IST
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    Latest News

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    Lenskart IPO opens on October 31: Check 6 ‘must know’ details including GMP, issue size, key dates

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    • Anant Ambani’s new bespoke Rolls-Royce Phantom worth Rs 10.5 crore merges heritage with luxury; check out its features
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