JioHotstar taps influencers to turn Wimbledon into a lifestyle experience for India’s young consumers Now you see why JioHotstar enlisted a line-up of popular Indian influencers to amplify its Wimbledon 2025 campaign. 2 months agoJuly 21, 2025
Fast, local, addictive: Why microdramas are winning India’s non-metro screens They are now a daily habit for millions, watched in transit, during tea breaks, or late into the night, often… 2 months ago
Sony announces KBC season 17 with new campaign on self-belief The campaign, directed by filmmaker Vikas Bahl and produced by his studio Good Co., highlights how intellectual capability contributes to… 2 months agoJuly 17, 2025
27.7 million tune in to Criminal Justice, making it India’s most-watched OTT title Close on its heels is Ek Badnaam Aashram Season 3 Part 2, which drew 27.1 million viewers on Amazon MX… 2 months agoJuly 17, 2025
Karnataka’s Rs 200 ticket cap sparks tension in film exhibition industry Among those most impacted would be PVR Inox, the country’s largest multiplex chain, which operates 215 screens across Karnataka, about… 2 months agoJuly 16, 2025
Bombay HC backs BookMyShow, PVR in key win for convenience fee model The ruling comes as a significant relief for key players like BookMyShow and PVR, whose pricing models rely on digital… 2 months agoJuly 11, 2025
JioStar’s Sanjog Gupta named ICC CEO Gupta, a prominent figure in sports broadcasting and digital strategy, joins the ICC from JioStar, where he served as CEO… 2 months agoJuly 7, 2025
NODWIN Gaming to bring Esports World Cup to South Asian audiences Under the agreement, NODWIN will be responsible for overseeing the media rights strategy for the Esports World Cup (EWC) in… 2 months agoJuly 4, 2025
Dolby Cinema makes India debut with Pune launch The company will open five more screens in the country — at Allu Cineplex in Hyderabad, LA Cinema in Trichy,… 2 months agoJuly 4, 2025
PVR INOX to spend Rs 400cr for 200 more screens across India The expansion will focus primarily on South India, with additional growth planned in major metropolitan areas and tier-2 and tier-3… 2 months agoJuly 3, 2025
Daily chat gets a dose of X-factor Taking on Meta could prove a tall order for Elon Musk’s messaging app 3 months agoJune 30, 2025
India’s short-form video platforms see 3.6x surge in daily users: Report India is also undergoing a content revolution. In the past five years, short-form video platforms have witnessed a 3.6X surge… 3 months agoJune 26, 2025
DOR TV fails to deliver: Why India’s first subscription-only TV service shut down The company confirmed that both the DOR subscription service and the DOR TV app have been permanently deactivated. 3 months agoJune 25, 2025
Australia’s online safety watchdog urges ban on YouTube for under-16s Australia’s eSafety Commissioner has urged the federal government to reconsider an exemption granted to YouTube in the country’s proposed social… 3 months ago
Prime Video adds NFDC’s ‘Cinemas of India’ as new add-on subscription The collection spans multiple Indian languages and includes award-winning titles like Mirch Masala (Hindi), Ghare Baire (Bengali), Salaam Bombay! (Hindi),… 3 months agoJune 23, 2025
Only 1 in 4 Indians now watch traditional TV: Report At the same time, digital-only audiences have surged to 23%, reflecting a decisive shift in content preferences across age, geography,… 3 months agoJune 17, 2025
Meta launches free AI video editing tool across its platforms Meta says the tool is designed for a broad audience, from everyday users enhancing family clips to influencers and creators… 3 months agoJune 12, 2025
YouTube eases moderation rules for sensitive content in public interest Under the revised guidelines, content reviewers are now directed to leave up videos unless more than 50% of the material… 3 months agoJune 19, 2025
