Page 222 of Marketing News

Betting big on the fast-growing low-sugar beverage market, the company has been working at launching low- and zero-sugar variants of…

As a part of the association, Truecaller will extend its software development kit (SDK) to start-ups

Prior to his elevation to the board, he was the executive director incharge (marketing corporate) in the Corporate Office and…

Youthbeat will oversee both programs and ensure that it is in sync with the brand’s objective to create awareness and…

Haptik co-founder and CEO Aakrit Vaish told PTI that e-commerce, new-age companies and adoption of the technology by small and…

Emaar said in a bourse filing its board has in principle approved the sale, which values Namshi at $335.2 million,…

For Lixil, India is one of the fastest growing markets in the India-Pacific region following Japan, the US and China…

The metaverse will open doors for influencer marketing and will allow them to connect to their audience in a more…

As per a January global Accenture report, beauty and personal care is predicted to gain ground on e-commerce and capture…

The Biker’s logo will feature on the back of the Marina Machans’ shorts on the right leg across all match…

The current driving point for customer acquisition is promptness

The company plans to scale up its capital gateway and marketplace by 20x in 12 months

The company’s shares slumped 27% in late trading, on top of a 20% fall in Thursday’s regular session, after a…

About 80-90% of the spends for the campaign will be diverted on digital and the remaining 10% on print

Sastri’s appointment as advisor will help the company with leadership depth, comprehensive insights, critical industry inputs, and prudent advice that…

He has previously worked with brands such as Honasa, Nestle, and Yum foods

Matai and Singh have decades-long experience in building best-in-class organisations, scaling them and establishing commanding market leadership positions

The e-commerce giant has been testing a feed on its app that enables shoppers to scroll through TikTok-like photos and…