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As per news reports, this is the first major revision since 2019.

Govt approves 26% increase in print ad rates to support publishers

Coca-Cola defends AI-led holiday campaign amid social media outcry

As per media reports, Meta asserts that it is ‘aggressively’ combating fraud, but the internal documentation states otherwise.

Meta earned $16 billion from scam ads in 2024: Report

Reckitt’s brands Harpic, Dettol and Lizol dominated the top 10 list, while HUL’s Surf Excel and Close-Up were among the few non-Reckitt names that broke through.

Toilet soaps dominate Indian TV advertising in 2025