Page 12 of Advertising News

On the spot with Agnishwar Jayaprakash, founder and CEO, Garuda Aerospace Premium Story

What struck me most about “Win From Within” was its focus on inner strength.

10 months ago

. The campaign focuses on encouraging small businesses to register and gain access to a broad customer base in India and internationally.

Want to sell more? Amazon India’s new campaign #DikhogeTohBikoge shows you how!

Amazon India launches the #DikhogeTohBikoge campaign to promote e-commerce for small businesses, offering them access to millions of customers in…

10 months agoJanuary 28, 2025

Through partnerships like the one with Kapoor, U&i plans to grow its market presence and continue offering products that align with consumer preferences.

Shahid Kapoor drives U&i’s new digital ad, showcasing stylish tech gadgets

The ad highlights U&i’s focus on innovation, style, and reliability, with Kapoor showcasing the brand’s range of products. In the…

10 months agoJanuary 27, 2025

In an interview to Fortune India, Gaekwad said his investment philosophy is simple: identifying undervalued opportunity, infusing them with capital and expertise and driving substantial growth.

Danny Gaekwad has an eye for under-valued opportunity Premium Story

The son of a judge and grandson of an Indian Army Colonel, Gaekwad is certainly not miser in self-praise.

10 months ago

The ad films feature Ranbir Kapoor and Triptii Dimri navigating everyday situations made chaotic by their fashionable appearances.

Ranbir Kapoor, Triptii Dimri, and Sushant Singh prove fashion can be dangerous in Myntra’s new ad

The campaign marks the debut of Bollywood actor Triptii Dimri as Myntra’s newest ambassador, joining the likes of Shah Rukh…

10 months agoJanuary 26, 2025

The campaign features four short films, each highlighting a different aspiration, such as starting a business, living in a beautiful home, having a dream wedding, and buying a car.

Kissht launches new campaign to empower millennials and Gen Z

Kissht launches its new campaign “Kissht Se Khushiyan Khul Kar Jeeyo” to inspire millennials and Gen Z by showcasing how…

10 months agoJanuary 27, 2025

The mini-series stars Akash, Krysta, and Sid—the popular trio from Scapia’s Monsoon Release 2024.

Scapia’s Winter Release 2025: A mini-series, train tickets, and visa help rolled out

Scapia’s Winter Release 2025 introduces a two-part mini-series and new travel features, including easy train bookings, stress-free visa applications, and…

10 months agoJanuary 24, 2025

This is not the first time Patanjali has faced criticism for its advertisements. In the past, similar claims about curing Covid-19 with Patanjali’s Coronil product stirred controversy and attracted regulatory action.

Patanjali ‘misleading customers’? Cases pile up against Baba Ramdev’s ‘Swadeshi’ brand

Patanjali faces multiple legal and regulatory challenges, from FSSAI recalls to misleading health claims and lawsuits from competitors. How these…

10 months agoJanuary 24, 2025

This isn’t just about two brands squabbling. It’s also about how far companies can go when promoting their products.

Dabur takes Patanjali to court over chyawanprash ad dispute

Dabur has sued Patanjali, co-founded by Baba Ramdev, over a chyavanprash ad alleging misleading claims about herbs and safety. The…

10 months agoJanuary 23, 2025

What I found compelling is how the campaign uses storytelling to express this message.

On the spot with Aditya Mhatre, Co-Founder & CPTO, Beacon Premium Story

Honda’s “Unstoppable Dreams” campaign’s message —that failure is a crucial part of success—is something I deeply connect with.

10 months agoJanuary 24, 2025

"In his submission before the court, Mehta highlighted how businesses are capitalising on halal certification across various product categories" (Image: Freepik)

Why should cement, flour be halal-certified? SG Tushar Mehta raises concern in Supreme Court

Solicitor General Tushar Mehta raised concerns in the Supreme Court over the halal certification of non-food products like cement and…

10 months agoJanuary 21, 2025

Virat Kohli and Rohit Sharma have emerged as key drivers of online cricket conversations. Kohli's content generated 11 million page views, while Sharma's generated 7.9 million.

Cricket generates 51 million online impressions in just 30 days: Report

With IPL 2025 on the horizon, conversations surrounding players, teams, and strategies are increasingly dominating online discussions, reflecting cricket’s powerful…

10 months ago

Kurkure gets a Schezwan twist as PepsiCo partners with Tata Consumer Products

The new Kurkure variant is available in Rs5, Rs 10, and Rs 20 packs, targeting a wide audience across markets.

10 months agoJanuary 20, 2025

According to Garima Mishra of Kotak Institutional Equities (KIE), while the pricing of DMart stores is still competitive, from a consumer’s standpoint, DMart’s price advantage becomes meaningful only on large bill values, which justify making a trip to the store.

Avenue needs a q-commerce boost

The scorching pace of quick commerce is singing the business of Avenue Supermarts. The convenience of speedy deliveries has meant…

10 months ago

Baba Ramdev’s Patanjali has long been a household name in India, leveraging his popularity as a yoga guru to sell everything from herbal medicines to toothpaste.

Patanjali’s big claim, bigger trouble: Arrest warrant issued against Baba Ramdev, Acharya Balkrishna and Divya Pharmacy

Baba Ramdev, Acharya Balkrishna, and Patanjali Ayurved face charges for misleading ads claiming their products could cure conditions like diabetes…

10 months agoJanuary 20, 2025

"As for an ad campaign, Nike’s iconic Just Do It remains a timeless source of motivation, encouraging us to push boundaries and turn our dreams into reality," Sainani said.

BrandWagon Chai pe Charcha with Curl Care’s Simran Sainani Premium Story

Simran Sainani, founder and CEO, Curl Care, talks to BrandWagon Online about her weekends, favourite vacation destination and more.

10 months ago

"Ibiza is my go-to destination," Jain added.

BrandWagon Chai pe Charcha with Miraggio’s Mohit Jain Premium Story

Mohit Jain, founder and CEO, Miraggio , talks to BrandWagon Online about his weekends, favourite vacation destination and more.

10 months ago

Page 12 of Advertising News

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