Page 5 of Marketing

India’s used car market is undergoing a digital transformation, fueled by platforms like CARS24, Spinny, and OLX.

Spyne brings AI-powered visuals to India’s used car market

The platform allows used car dealers to produce high-quality photos, videos, and 360-degree vehicle visuals using just a smartphone.

Updated: June 10, 2025 22:16 IST

Bharat Kharbanda, a member of the UPES Board of Governors, said the partnership is the university’s tribute to the Indian Navy’s service.

UPES strengthens brand credibility with Indian Navy partnership

UPES signed a memorandum of understanding with the Indian Navy to provide academic and professional development opportunities to naval personnel…

Updated: June 4, 2025 12:51 IST

Gen Z fuels India’s anti-ageing skincare market to become a $4 billion industry

With a current market size of $2.5 billion (2024) and projected to grow to $4 billion by 2033, the anti-ageing…

Updated: May 22, 2025 11:52 IST

industry, Rasna, Jumpin, market, ready-to-drink, PET bottles

‘We are revamping Jumpin completely to align better with the expectations of today’s consumer,’ says Piruz Khambatta

Rasna revives iconic brand Jumpin to enter India’s Rs 100,000 crore RTD market. Chairman Piruz Khambatta outlines plans for nutritious,…

Updated: May 21, 2025 15:36 IST

Rasna enters ready-to-drink market; buys Rs 350 crore worth Jumpin from Hershey’s

Speaking on the acquisition, Rasna Chairman Piruz Khambatta clarified that the deal includes only the Jumpin brand and not Hershey’s…

May 19, 2025 17:23 IST

FE Exclusive: Neytt’s Sivan Santosh speaks on grabbing Met Gala spotlight, South Indian craftsmanship

For Santosh, the Met Gala moment was more than just global exposure. It was a milestone shaped by generations of…

May 17, 2025 09:31 IST

Strip of Relief: How Avnish Chhabria turned a university project into a Rs 150 cr wellness business

Wellbeing Nutrition has since expanded into 20 formats, including oral thin strips, which the company says now lead globally in…

May 16, 2025 12:11 IST

The campaign video is posted across the company's social media handles.

The Derma Co. and Zepto join forces to support Jaipur’s delivery workforce in new campaign

As part of the programme, Zepto’s delivery partners collected skincare kits at the company’s dark stores across Jaipur and accessed…

Updated: May 15, 2025 16:32 IST

With 17 exclusive stores now operational in the country, Wacoal is aiming to expand further over the next 12–18 months.

Wacoal India opens new store in Mumbai’s Borivali as part of expansion drive

Wacoal India opens a new store at Sky City Mall, Borivali, Mumbai, expanding its premium lingerie retail presence with a…

May 15, 2025 11:34 IST

Tata 1mg bets on AI and Bharat to stay ahead

The company began as HealthKartPlus in 2013 under Bright Lifecare. In 2015, the e-pharmacy vertical was carved out into a…

May 15, 2025 11:27 IST

The Indian consumer analytics market, currently valued at over Rs 1,000 crore, is largely dominated by global research firms like Nielsen and Kantar

Zepto enters consumer analytics with launch of Zepto Atom

Set to launch on May 16, Zepto Atom is designed to offer granular, real-time data analysis, down to the pin…

Updated: May 15, 2025 10:50 IST

Diamonds, decks and data: Why Solitario partnered with Deltin

Luxury jewellery brand Solitario and Deltin joined forces for the ‘Diamond Edition’ of the Deltin Star Weekend, blending curated experiences…

Updated: June 5, 2025 11:16 IST

Amul’s challenge lies in reshaping its dairy-centric image and ensuring that taste aligns with consumer expectations, as social media buzz indicates mixed reactions to protein-enriched products’ flavour profiles. (Image: AI Generated)

Amul’s protein push: But can a dairy-centric image become a hurdle in its disruption?

After three years, can this cooperative titan outmuscle nimble protein startups and transform protein into a household staple, particularly in…

Updated: May 14, 2025 13:45 IST

Japanese firms are increasingly partnering with Indian companies to tap into third markets, particularly the Middle East and Africa, where India’s strong diaspora networks provide a key advantage.

From Tokyo to Delhi: Seiji Ota’s three-decade mission to build Japan’s relations in India Premium Story

Seiji Ota of Deloitte India reflects on 30 years of bridging Japan-India business ties, cultural insights, and investment trends across…

Updated: June 15, 2025 11:55 IST

At Prestige Falcon City on Kanakapura Road, BigBasket's drone delivery service, BBFly, is demonstrating how this technology can dramatically slash operational costs for companies, with a mere two drones achieving the daily output of several human delivery executives.

Drones vs delivery boys: No added cost and double productivity, will it change the price of quick commerce?

The trial, operational since March and recently launched officially, sees two drones handling an impressive 40 to 50 orders a…

Updated: May 14, 2025 09:25 IST

Looking ahead, over 12.6 million square feet of retail space is expected to be leased across the top cities over the next two years.

How tier-2 and tier-3 cities are beating metros at e-commerce

Until the end of FY2024, Tier-1 cities still accounted for the majority of online shoppers. However, factors such as rising…

May 13, 2025 13:54 IST

Google unveils new ‘G’ logo in first redesign since 2015

This refined look echoes the aesthetic introduced in recent branding for Google’s AI products, including Gemini and the AI Mode…

May 13, 2025 09:29 IST

what happens when the founder becomes too big?

When founders become the brand: Is boAt’s success built on Aman Gupta? What happens if he steps back? Premium Story

boAt’s success rides on Aman Gupta’s charisma, but is the brand too dependent on its founder—and what happens if he…

May 13, 2025 09:00 IST

Related News

UIDAI new Aadhaar rules 2025: Fee hike, free update deadline over, and online Aadhaar update starts November 1

UIDAI new Aadhaar rules 2025: Fee hike, free update deadline over, and online Aadhaar update to start — all details here

RBL Bank, banking, banks, retail loan book, loans, banks,

RBL in talks to onboard 160 million Zerodha clients

From H-1B to green card: Follow the journey of an Indian entrepreneur to $3.7 billion

Indian techie overcomes H-1B challenges, gets green card, quits job, and achieves $3.7 billion success

Employee Shares Viral Chat After WFH Warning

‘Ask for permission, don’t notify’: Employee shares tense chat with CEO over work-from-home rules; Reddit reacts

Market master Vijay Kedia bets on these two multibagger stocks. (Image Source: Canva)

Vijay Kedia bets big money on these 2 high-growth stocks: Should you follow?

Twist in Maharashtra doctor suicide case: Kin of arrested techie say ‘she harassed him’

India News23 min ago

A doctor’s suicide in Maharashtra has sparked controversy as she accused two men of rape and mental harassment in her suicide note. However, one of the accused’s family claims the doctor had been harassing him and proposed marriage. Police found evidence of the doctor’s stress and pressure in chats and call recordings. The accused has been sent to police custody for four days.

View all shorts