Juspay and Google-backed Namma Yatri has crossed the Rs 1,000-crore milestone in cumulative earnings for its drivers across 14 cities and is now partnering with non-banking financial company ViViFi to provide tailored credit access to gig workers.
The credit initiative aims to address drivers’ financial needs by offering daily repayment options instead of conventional monthly EMIs, reducing reliance on high-interest informal loans.
“Drivers are essentially gig workers who earn on a daily basis. However, the majority of loans available to this segment aren’t designed to account for their nature of work, as the EMIs charged are on a monthly basis. By partnering with us, NBFCs can leverage data on earnings, number of rides completed, and even past success rates on the auto-pay option for subscription charges to assess creditworthiness,” said Shan MS, chief operating officer, Namma Yatri.
The company will not take any commission on loans offered through this credit programme. Alongside credit access, Namma Yatri is connecting drivers with the government social security schemes, encouraging regular savings habits, offering scholarships skill development programmes for drivers’ families.
Since its launch in 2022, the ONDC-powered platform has expanded to 14 cities, operating under different names to reflect local identity, — ‘Namma Yatri’ in Bengaluru, Mysuru, Tumakuru, Kalaburagi, and Chennai; as ‘Yatri’ in Delhi and Kochi; ‘Yatri Sathi’ in Kolkata, Siliguri, Asansol, and Durgapur; ‘Odisha Yatri’ in Bhubaneswar and Cuttack; and ‘Mana Yatri’ in Hyderabad.
