Political parties have found innovative ways to campaign through the digital medium for the general elections this time round. Insite…
Sony Entertainment Television is planning to roll out a fresh marketing campaign during the Indian Premier League matches.
The regional space could be the next big thing for television networks; most broadcasters are extending their reach in local…
Thrillers and spooky serials have always been the crowd pullers, ever since the cable television came to India.
For any novice entrepreneur, an opportunity to present a functional business model to an established businessman and procure suggestions for…
Television channels are cashing in on the growing female viewership by launching women-oriented shows
In a bid to attract more viewership general entertainment channels are launching new shows…
For analyst Raj Verma, gaming is possibly the best source of entertainment at the moment. With economic slowdown creating an…
Home shopping is big in the West. In North America alone, the top six to seven home shopping channels sell…
Slumdog Millionaire might have been nominated for 10 Oscars but the film has not yet been able to meet the…
The TV industry has seen phenomenal growth over the last four years. But no one had budgeted for a severe…
A sultry actress dancing to melodious tunes while romancing a good looking actor is a formula that never fails to…
2008 may have been a bad year for the Hindi film industry due to the recession and the terror attacks,…
Television channels have been trying to keep audience glued with an array of short-film festivals and documentaries.
Reena Joshi wants to desperately find out the twists and turns in her favourite show Balika Vadhu. But all she…
Music is a unifying force that can melt barriers,? says Sonya Mazumdar, CEO, EarthSync – a music label and an…
If you are getting tired of the dance-and-song reality shows, which are running into many seasons, there?s hope. Channels are…
You may have satiated your appetite for contemporary regional films by watching them in theatres, a few months after its…
