Google’s India policy head Gulati resigns: Sources The reasons for Archana Gulati’s resignation were not immediately clear. 3 years agoSeptember 27, 2022
HCLTech unveils new brand positioning of Supercharging Progress As per the company, the new ‘HCLTech’ brand and logo will be at the heart of its go-to-market strategy and… 3 years agoSeptember 27, 2022
Mrunal Thakur roped in as the face of PNG Jewellers’ Diwali campaign The brand has also launched two new collections in gold and diamond jewellery 3 years agoSeptember 26, 2022
Drone-tech firm Aarav rebrands to Aereo With the new brand identity, Aereo will offer drone tech solutions to customers in India and across the world 3 years agoSeptember 26, 2022
Uncle Delivery onboards Madison Media Alpha as their media agency on record In the new role, Madison will strategise and manage all forms of media, including outdoor, digital, and traditional media 3 years agoSeptember 26, 2022
China EV maker Leapmotor set to raise $800 million in Hong Kong IPO: Sources It plans to use the IPO funds for research and development and to boost its production capacity and sales network,… 3 years agoSeptember 25, 2022
Piramal, Zurich Insurance mull joint bid for Reliance General Insurance Both Piramal and Zurich, which had submitted separate non-binding bids for the general insurance business of Reliance Capital in August,… 3 years agoSeptember 25, 2022
Post Pushpa success, brand Allu Arjun’s value on the rise The actor is not only charging on par with Bollywood A-listers, but is also endorsing brands that were once endorsed… 3 years agoSeptember 25, 2022
Influencer marketing: The potential and potential problems for the brands The industry which grew 40 percent in 2021, is keeping up its growth in 2022 with increasing revenue from Rs… 3 years agoSeptember 25, 2022
Why brands should use memes for customer engagement and not product selling The most successful companies in the world, from Netflix to Gucci, are using clever, creative memes to instantly engage their… 3 years agoSeptember 24, 2022
Walmart, Target begin holiday discount early to ease inflation sting This year, experts believe it is a rapid rise in prices, also tied to pandemic stricken economies, that will drive… 3 years agoSeptember 22, 2022
FS Life raises Rs 50 crore in pre-series B funding This funding will be used to drastically scale all the brands and start/acquire new brands in strategically identified white spaces 3 years agoSeptember 22, 2022
Pallavi Mohan joins Elan Group to head marketing and communications Mohan has previously worked with brands such as Samsung India, Philips, Target Corporation, Café Coffee Day, among others 3 years agoSeptember 22, 2022
Rick Jackson joins Veeam Software as CMO Jackson has the breadth and depth of experience to help us elevate our brand and reputation, and position ourselves for… 3 years agoSeptember 21, 2022
Boddess Beauty appoints Sharad Sharma as chief business officer In his new role, Sharma will be responsible for building and expanding the beauty-tech retailer across omni channel platforms and… 3 years agoSeptember 21, 2022
Samsung Electronics appoints Amlan Pati as senior professional, product marketing He was previously associated with CavinKare as its head, e-commerce, D2C, and digital marketing 3 years agoSeptember 21, 2022
Dell Laptops takes the top spot in TRA’s most desired brands list; MI, Samsung Mobile Phones, positioned in the top three The report lists India’s 1,000 most desired brands every year, an outcome of a face-to-face research conducted among 2,509 consumer-influencers… 3 years agoSeptember 20, 2022
Consumer sentiment optimistic during the festive season despite inflationary pressures: Survey About 67% of respondents said they would spend either more or the same as last year 3 years agoSeptember 20, 2022
