Apple has rejigged the pricing of its iPhone and Apple Watch models in India following the customs duty hike announced last week during the Union Budget 2018. With this move, Apple becomes the first mobile company to increase the iPhone and Apple Watch prices to keep up with the new tax regime. An increase of up to 3.6 percent has been levied on the iPhone models while the Apple Watch prices have been revised to up to 8.3 percent. However, the price of iPhone SE, which is now assembled in India, remains the same.
While presenting the Budget 2018 last week, FM Arun Jaitley delivered a shock to the mobile phone companies in India by raising the customs duty to 20 percent from 15 percent, which was hiked from 12 percent in December last year. Post the customs duty hike, the mobile phones and other electronic products, which are not manufactured in India, are set to see a price hike.
The new prices (MRP) for iPhone models in India are
iPhone model | New Price in India | Old Price in India |
iPhone X 64GB | Rs 95,390 | Rs 92,430 |
iPhone X 256GB | Rs 1,08,930 | Rs 1,05,720 |
iPhone 8 Plus 64GB | Rs 77,560 | Rs 75,450 |
iPhone 8 Plus 256GB | Rs 91,110 | Rs 88,750 |
iPhone 8 64GB | Rs 67,940 | Rs 66,120 |
iPhone 8 256GB | Rs 81,500 | Rs 79,420 |
iPhone 7 Plus 32GB | Rs 62,840 | Rs 61,060 |
iPhone 7 Plus 128GB | Rs 72,060 | Rs 70,180 |
iPhone 7 32GB | Rs 52,370 | Rs 50,810 |
iPhone 7 128GB | Rs 61,560 | Rs 59,910 |
iPhone 6s Plus 32GB | Rs 52,240 | Rs 50,740 |
iPhone 6s Plus 128GB | Rs 61,450 | Rs 59,860 |
iPhone 6s 32GB | Rs 42,900 | Rs 41,550 |
iPhone 6s 128GB | Rs 52,100 | Rs 50,660 |
iPhone 6 32GB | Rs 31,900 | Rs 30,780 |
The aforementioned prices of iPhone models sold in India only indicate the maximum retail prices (MRP). However, the customers can still get these devices at a lower cost with the help of cashback offers, bank card discounts and other offers from the retailers.
The Apple Watch prices in India have also been revised after the customs duty hike. The Apple Watch Series 3 GPS (38mm) now costs MRP of Rs 32,380, up from the MRP of Rs 29,900; the Apple Watch Series 3 GPS (42mm) comes with a new MRP of Rs 34,410, earlier costing an MRP of Rs 31,900. The prices for the Apple Watch Nike+ edition have also been increased.