Morris Garages (MG) has quickly established itself as a familiar name among Indian car buyers, especially with the rise of its electric models like the MG Windsor and Comet. The brand made its India debut in 2019 with the Hector SUV, and since then, the Hector has built a solid reputation. Its appeal lies in several features, including a panoramic sunroof, iSMART connected tech, built-in eSIM, OTA support, AI-based voice commands, a large vertically oriented touchscreen, remote vehicle functions, more than 25 safety features, Level-2 ADAS capabilities, and versatile engine choices.
Now, the 2025 MG Hector is set come with a series of thoughtful technology enhancements aimed at elevating in-cabin convenience, responsiveness and overall user experience. The updated Hector is expected to feature refreshed styling and added equipment.
“The infotainment system now features RAM with up to 10 GB space, delivering smoother, faster and seamless operation across all functions,” Manish Manek, Chief VLE and Head PE, JSW MG Motor India told financial express.
The New Hector also debuts advanced multi-touch gesture controls, offering a more intuitive and distraction-free way to interact with key features:
Two-finger AC controls
Swipe up/down to increase or decrease AC temperature
Swipe left/right to increase or reduce fan speed
Three-finger music controls
Swipe up/down to adjust volume
Swipe left/right to switch to the previous or next track
“For passengers, these enhancements bring smartphone-like simplicity to cabin interactions, allowing them to stay effortlessly connected with the world around them. The combined upgrades make the New Hector’s infotainment experience smarter, more seamless, and truer to MG’s tech-forward DNA, reinforcing its position as one of India’s most connected SUV’s,” Manek noted.
JSW MG Motor India has established a strong foothold in the Indian automotive market within just six years, carving out a distinct position with its technology-led product proposition. Today, the company is the second-largest EV player in India, commanding over 35% market share, reflecting the trust and confidence of modern, tech-savvy consumers.
Speaking about tech integration in car and the future, he said Indian consumers are increasingly prioritizing tech-led features such as large touchscreens, ADAS, 360° cameras, connected features, panoramic sunroofs and ventilated seats. This shift is driven by rising urbanisation, global exposure and a growing focus on convenience, safety and personalisation.
“JSW MG Motor India has long anticipated this trend — we were among the first to introduce several C.A.S.E (Connected, Autonomous, Shared, Electric) technologies in India. Today, over 50% of our portfolio offers ADAS and connected features, led by the MG Hector, India’s first Internet Car. Our EVs, including the MG Windsor, MG ZS EV and the Comet EV, further democratise advanced tech and intuitive interfaces across accessible price points,” Manek mentioned.
Cars are now evolving into second homes:
Cars are now evolving into “second homes,” where software and connectivity play a central role in delivering seamless, personalised experiences. Looking ahead, the company expects strong demand for hyper-personalised, AI-driven features and sustainable innovations, with more than 80% of customers likely to prefer connected and ADAS-equipped vehicles.
Automobile market is going through a dynamic phase:
The Indian automobile market is going through a dynamic phase, driven by rising consumer aspirations, rapid digital adoption, and growing demand for safer, smarter, and more sustainable mobility.
“At JSW MG Motor India, we view competition as a catalyst that pushes the entire industry forward. A strong competitive environment encourages innovation, enhances customer choice, and ultimately benefits the ecosystem. We have defined our vision to be a leading automotive brand in the new-energy space, and we see the current automobile market as an opportunity to accelerate this transition with solutions that are future-ready, sustainable, and aligned with emerging consumer expectations,” he said.
The future on EV in India and how MG is working to fullfil EV desire:
India’s EV future is extremely promising, supported by growing consumer awareness, improving infrastructure, and strong government intent and support. As technology costs reduce and charging networks expand, EV adoption is expected to accelerate across segments. JSW MG Motor India has been at the forefront of this transition, offering practical, real-world EV solutions through products like the MG Comet EV, MG ZS EV, and India’s best-selling EV, the MG Windsor.
“Our approach focuses on expanding accessible EV offerings, strengthening charging infrastructure, enhancing battery technology, and collaborating with ecosystem partners to drive innovation. With a portfolio that caters to diverse mobility needs, from urban commuting to long-distance, premium electric travel – JSW MG Motor India remains committed to democratising EVs and enabling India’s journey towards a greener, more sustainable mobility future,” Manek noted.
