While cars have maintained the standard road safety features such as airbags, Anti-lock Braking Systems (ABS), and Advanced Driver Assistance Systems (ADAS), the two-wheeler segment has lagged in this area, with safety innovations like ABS and Advanced Rider Assistance Systems (ARAS) only being introduced after governmental mandates and often with delays.
Ather Energy is challenging the trend by integrating advanced safety features directly into their EV scooters, combining hardware and software in a way that allows for more comprehensive and responsive safety measures. According to the Ministry of Road Transport and Highways’ Road Accidents in India 2022 report, in a country where nearly 45% of all road fatalities involve two-wheelers, Ather’s focus on rider safety is particularly critical.
Unlike traditional Internal Combustion Engine (ICE) vehicles, which cannot easily receive post-purchase updates, Ather’s EVs benefit from continuous software updates, enabling riders to benefit from safety features such as SkidControl™, a traction control system that monitors and adjusts motor torque to prevent skidding on low-friction surfaces like gravel, water, or sand; and FallSafe system that automatically cuts off power to the motor if the scooter detects a fall, reducing the risk of further injury by preventing unintentional acceleration.
The company aims to provide electric scooters designed with intelligent systems that provide real-time safety interventions. For instance, the Emergency Stop Signal (ESS) activates flashing lights during sudden stops at high speeds, alerting other drivers to potential danger and reducing the risk of rear-end collisions. Convenience features like Theft & Tow detect and Live Location Sharing add another layer of security, allowing riders to track their vehicles and share their location without distraction.
Ather Energy’s commitment to proactive and comprehensive safety is redefining standards in the two-wheeler industry, making their electric scooters not only safer but also smarter with the ability to adapt and improve through continuous updates, offering Indian riders unmatched protection and peace of mind.
