For Skoda-VW, betting on Kylaq not enough
Skoda Auto Volkswagen India's India 2.0 project, launched with a 1 billion euro investment, faces hurdles in achieving its 5% market share goal by 2025. The Skoda Kylaq has been a success, but the group's overall market share is only 2.44%. Obstacles like tough competition and operational challenges have hindered the project's progress.