Birla Opus rewriting rules of the game in paints: KM Birla
Birla Opus, launched in February 2024, has become the third-largest player in the paints market with 24% of installed capacity. Grasim Industries, led by chairman Kumar Mangalam Birla, has seen significant growth and expansion in FY25, investing in paints, building materials, and B2B e-commerce platform Birla Pivot. The company has ambitious goals to become a major player in the industry.