Srivaru Holding launched Prana 2.0, a premium all-electric two-wheeler motorcycle, in an event in Chennai, at a price starting from Rs. 2,55,150. The electric bike was unveiled by Mohanraj Ramasamy, the Founder and CEO of Srivaru Motors at the event.
Mohanraj Ramasamy, Founder and CEO of Srivaru Motors said, “Tamil Nadu accounts for more than 40% of the country’s electric vehicle demand, positioning us in a rapidly expanding market. We are operating in a dramatic growth market. In 2023, India’s motorcycle market achieved revenues exceeding $25.6 billion, with projections indicating growth to $36.1 billion by 2027. By 2030, it is anticipated that electric motorcycles will account for approximately 50% of the market share, a significant increase from the current 3% share of electric two-wheelers in India. This signifies a tremendous opportunity for growth.”
Prana 2.0 Features
Speaking about the features of the electric bike, Yuvaraj Sankar, Director of Engineering, Srivaru Motors said that, “The PRANA 2.0 is an Engineering Marvel in Powertrain Safety. It features remarkable performance achieving a Top Speed of 123 km/h with an impressive range of 250 kms.”
The bike is equipped with a battery pack consisting of 46,120 high-energy long life cells and offers four driving modes producing visibly different user ride experiences in terms of vehicle performance, torque, including a reverse mode for convenient parking assistance.
The company claimed that the ergonomic seating design and driving configuration ensures a comfortable and premium riding experience. Prana holds multiple granted patents and utilizes the most efficient in-wheel motor featuring a detachable rim, enhancing serviceability and reducing costs. “Additionally, the integrated mobile application provides real-time tracking and diagnostic capabilities. The PRANA 2.0 establishes a new benchmark in electric mobility, merging durability on the road with a smooth experience for users,” Sankar added.
The company is working with innovative entities such as iVP Semiconductor to build necessary electronics with PRANA and subsequent products. The strategic steps are aimed to create a complete eco-system propelling the expansion of the EV adaptation and Indian innovation.
