BMW Motorrad has recently announced KUN Motorrad as its dealer partner in Chennai. The dealership is headed by Mr. U Venkatesh, wo is the Dealer Principal at KUN Motorrad. The new outlet is situated at RR Complex, Anna Salai. The dealership is claimed to offer international standards of Sales, Service, Spare-parts and Business Systems in all processes to ensure that customers receive best-in-class pre and post sales ownership experience. Talking of the brand’s product strategies, the launch of the highly-awaited BMW G310R has been getting delayed in India since long and as per the last known information, the 313cc roadster will now arrive sometime next year. The prime reason behind this postpone is that the company is currently busy setting up dealership network in the country and it would definitely not want to take any risks with its entry-level motorcycle. The coming BMW Motorrad dealerships in India will display BMW S 1000 RR, BMW R 1200 RS, BMW R 1200 RT, BMW K 1600 GTL, BMW R 1200 R, BMW S 1000 R, BMW R NineT, BMW R NineT Scrambler, BMW R 1200 G S Adventure, BMW R 1200 GS, BMW S 1000 XR which are available as Completely Built-up Units (CBU).
Regarding the launch of new dealership, Mr. Vikram Pawah, who is the President at BMW Group India said, “A BMW is ‘the ultimate riding machine’ in its purest form. Each BMW motorcycle is a promise to the customer – a promise that they have acquired an outstanding product for outstanding moments. This is what BMW Motorrad stands for, each day, with each ride. We convey emotions, a certain lifestyle, and unique experiences, and we have done so for a long time. We intend to embark on this success story in India with our ongoing product offensive that has already begun and by increasing our presence in the country with the right partners.”
At present, BMW Motorrad has set up dealerships in Ahmedabad, Bangalore, Mumbai, Pune, Delhi and Chennai. Mr. Dimitris Raptis, who is the Head of Region Asia, China, Pacific, South Africa at BMW Motorrad, said, “BMW Motorrad is one of the world’s most tradition-steeped and successful motorcycle brands. The motorcycle division is the part of our company that’s firmly anchored in its heritage and will continue to make a contribution to the BMW Group’s success in the future. BMW Motorrad has already become the most anticipated and exhilarating brand to enter India. We see a tremendous potential in this country and are increasing our dealership footprint across relevant cities in India.”
