S8UL has partnered with KRAFTON, the creators of the popular battle royale game – Battlegrounds Mobile India (BGMI), for the official launch of their latest game, Bullet Echo India.
Bullet Echo India is a multiplayer PvP tactical top-down shooter game, that invites players to form teams, devise strategies, and engage in adrenaline-fueled battles to emerge as the last team standing, similar to a battle royale.
S8UL’s lineup of creators, including Mortal, Scout, Regaltos, Snax, JokerKiHaveli, PayalGaming, KaashPlays, and others, will create engaging content for their YouTube audiences during the official launch of Bullet Echo India. They had also collaborated for the launch of ‘Road to Valor : Empires’ early last year.
According to the FICCI-EY report titled ‘#Reinvent: India’s media & entertainment sector is innovating for the future,’ shooting games hold a prominent position in India, generating substantial in-app purchase revenues. Also, the rising popularity of gaming influencers has contributed to the expansion of the gaming ecosystem, attracting new cohorts of players.
“With KRAFTON’s expertise and our deep understanding of the Indian gaming community, we are confident that Bullet Echo India will excite players across the country. I also look forward to it opening new avenues for esports athletes trying to make a mark in the competitive landscape,” Lokesh Jain aka 8Bit Goldy, co-founder, S8UL, said.
The partnership will enable KRAFTON to leverage the widespread, passionate fanbase, as well as the unique content of the organisations’ popular creators, to attract users across all demographics to the game. Developed by KRAFTON in collaboration with ZeptoLab, Bullet Echo India is designed to captivate the Indian gaming community. Since its soft launch on April 4, the game has rapidly ascended to the top of the charts on the Google Play Store, showcasing its popularity among Indian gamers.
With S8UL’s co-founder Animesh Agarwal (8Bit Thug), alongside its creators PayalGaming, and Mortal recently engaging in a discussion with the Prime Minister of India Narendra Modi, about the esports industry, the organisation continues to make waves for the development of the community.
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