Duolingo has announced the appointment of Karandeep Singh Kapany as the company’s first official representative in India. Kapany will act as the country marketing manager and lead growth, marketing, and operations in the Indian market. Prior to joining Duolingo, Kapany led marketing efforts for brands like Tanishq, HolidayIQ and Verse (Dailyhunt and Josh).

Kapany is a senior management executive with over 11 years of experience across multiple industries and geographies. With a strong problem-solving mindset and a track record of executing non-linear business growth, he is proficient at bridging product, marketing, commercial and sales perspectives, the company said in a statement. “Experienced in running independent businesses, owning sales targets, bringing new product offerings to market and leading large multi-disciplinary teams to drive execution excellence, Karandeep is a decisive leader, market maker and team builder in fast-paced environments. He is also passionate about technology and its role in disrupting the status quo,” it added.

In a country as diverse as India which has 22 official languages, 121 spoken languages and countless regional dialects, language plays a crucial role in everyday life, Kapany said. “To some, language learning may be a step towards the future and to others, it is a way to stay connected to their roots. Whatever the reason be, we are thrilled to partner with Indians in their journey to master a new language. I look forward to my role at Duolingo and believe the growth we’ve seen in India thus far is only the tip of the iceberg,” he added further.

In the past year, Duolingo’s Indian user base increased exponentially, the company said. Today, Duolingo offers over 100 total language courses across 40 distinct languages, from the world’s top five most spoken languages to smaller, endangered languages such as Hawaiian, Navajo and Scottish Gaelic. For India, the brand has specially curated English and Hindi curricula, enabling learners to pick up one language from the other. Duolingo also aims to introduce more regional languages in India in the future.

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