BigMuscles Nutrition has roped in cricketer Hardik Pandya as the brand ambassador for its range of nutritional supplements.
As per the company, the collaboration between Hardik Pandya and BigMuscles Nutrition highlights their shared commitment to promoting a healthier lifestyle through high quality protein nutrition.
Talking about the partnership, Suhel Vats, managing director, BigMuscles Nutrition, said, “We are happy to have Hardik Pandya, a high performing international athlete on board as our brand ambassador. His reputation, dedication and passion for fitness and his commitment to excellence, perfectly align with our values at BigMuscles Nutrition. Our products are aligned with our performance personified ambassador and are a part of his workout regime. Our campaign #PerformanceHiPehchaan reflects the high-quality performance of our products that makes them acknowledged market leaders.”
Additionally, the company has also launched a TVC video with Hardik Pandya.
“As a professional athlete, I am very particular about my fitness and dietary regime. BigMuscles Nutrition’s Premium Gold Whey Protein is the perfect protein companion for individuals focusing on high intensity muscle-building workouts and looking for global standards in their supplement. I am excited about this campaign and look forward to having fitness enthusiasts experience this high-performance video,” Hardik Pandya added.
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