Honda Motorcycle & Scooter India Pvt. Ltd. has announced its sales numbers for January 2021. During the said period, the company reported an 11 percent jump in domestic sales as it sold 4,16,716 units of two-wheelers last month as against 3,74,091 units sold during the same period last year. Honda says that despite the low-base effect of last year due to the industry’s migration to BS6 norms, it drove the domestic two-wheeler industry’s positive momentum from the front in January 2021, by adding the maximum incremental volumes (+42,602 units) while maintaining the normal inventory levels. The company also exported 20,467 units last month and with that, Honda’s total sales jumped 8 percent to 4,37,183 units as against 4,03,406 units sold last year.
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Honda 2Wheelers India launched two new models in January 2021. First, the 2021 Africa Twin Adventure Sports arrived in two colours namely Darkness Black Metallic (in Manual Transmission) & Pearl Glare White Tricolor (in DCT variant) with prices starting Rs 15.96 lakh (ex-showroom, pan-India). On the other hand, the company launched the Honda Grazia Sports Edition that comes in two shades of Pearl Nightstar Black and Sports Red.
Speaking on the industry scenario and the market demand, Yadvinder Singh Guleria, Director, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said that Honda has entered 2021 with a double-digit growth and added the maximum incremental volumes to the industry. He adds that while the company foresees the low base effect to remain in play till the end of Q4 and continue into Q1 of FY’22; it is hopeful that colleges re-opening, on-going COVID vaccination drive and stronger urban demand will act as a tailwind for domestic 2Wheeler demand recovery moving ahead. Guleria also stated that adding, the higher Capex allocation on infrastructure development, new health infrastructure push, increased crop procurement payment to farmers and the new scrappage policy in the Budget 2021 can boost sentiments further.
