Renault took its first step towards transformation in India by inaugurating its Ambattur dealership and revamping it with the new global architectural format for its network – the new R store. Going forward all Renault dealerships worldwide will adopt this innovative format, with the Ambattur dealership outside Chennai being the first to adopt this model.
Renault’s New’R store
The French carmaker has also taken this opportunity to unveil its New Visual Identity (NVI), which includes a new logo and a black façade. Redesigned to enhance the buying experience, the new format introduces a modern interior theme for Renault outlets. It places the vehicle display at the center of the facility, allowing customers to view the cars from every angle.
This updated layout provides a fresh, contemporary, and urban ambiance, featuring signature lighting, premium seating, and an elevated service experience. Additionally, outlets following the new ‘R Store’ format will integrate key customer service areas—including the after-sales reception, customer lounge, and sales advisor offices—within the showroom for seamless accessibility.
Speaking on the occasion, Venkatram M., Managing Director and Country CEO, Renault India, said, “The launch of the Ambattur dealership marks a pivotal moment in Renault’s journey in India. The fact that India became the first country to actualize the new’R store format reaffirms Renault’s India strategy. India is at the forefront of Renault’s global plans, and soon, the country will witness a completely revamped Renault, offering superior customer experience through acclaimed products, redefined sales experience and globally acclaimed aftersales services.”
All new Renault outlets in India will now be built using the new format alongside gradually revamping its existing dealerships. In addition, Renault is also revamping its dealerships in India as per the New Visual Identity (NVI). According to this, all the dealerships of Renault will now feature the company’s new logo in White over a Black façade. In 2025, the company will revamp close to 100 outlets as per the New Visual Identity (NVI) and aims to complete this transformation by 2026.
Renault upcoming models
Renault is gearing up to launch three models in India over the course of next 12 months. The company will launch a facelifted Kiger and a new-gen Triber in the country sometime later in 2025. This will be followed by the all-new third-gen Duster which is expected to hit the Indian roads sometime in early 2026.
