Pioneer India today announced the launch of its new Automotive 360-degree Surround View Camera System. As part of this milestone, Pioneer also revealed that it has secured an OEM customer in India, marking a major step forward in its growth strategy for the Indian market.
The 360-degree Surround View Camera System is engineered to provide drivers with a bird’s-eye view of the vehicle’s surroundings, improving manoeuvrability in tight spaces, enhancing pedestrian awareness, and reducing blind spots.
With a compact design, ultra-wide-angle lenses, and refined image processing, the system delivers real-time stitched video output directly to the in-car display. It can be integrated as a running change to existing car lines or be part of new model development.
Key Features of the Pioneer 360-degree Surround View System:
- Real-time composite bird’s-eye view from four HD/FHD wide-angle cameras
- Advanced image stitching and low-latency video processing
- Ruggedized build quality for high reliability in extreme environment and road conditions
- Compatibility with standard and custom in-dash displays
- Fast auto-calibration reducing installation complexity
- Full integration into OEM vehicle architecture with CAN support
This product launch is being led by Pioneer’s Advanced R&D team in India as part of the company’s globalisation strategy. This rollout marks a significant milestone — the first OEM deployment of Pioneer’s advanced camera technology in the Indian market, localised, manufactured, and delivered by Pioneer India.
“This rollout is a proud moment for our team in India. It reflects our readiness to deliver complex, OEM-grade technology solutions with full local ownership — from concept and development to integration and execution,” said Aniket Kulkarni, Managing Director, Pioneer India.
“We see this as a stepping stone to deeper collaborations with Indian OEMs across safety, connectivity, sound and infotainment domains. We believe this is just the beginning,” added Siva Subramanian, PhD, Executive Officer, Pioneer Corporation & CEO, Mobility AI & Connectivity BU.
“India is a key strategic market for us, and as we expand our camera and connectivity portfolio, we aim to collaborate with more OEMs across India to deliver intelligent, safety-enhancing in-vehicle experiences.”