Bridgestone India has announced its partnership with the newly launched Honda WR-V. The tyre manufacturer will provide the OE fitment of Ecopia EP 150 tyres in the crossover. The Ecopia EP 150 tyre is manufactured from the Bridgestone’s Ecopia compound which is created through reinforcement particle technology that helps heat dissipation and reduces rolling resistance. Less rolling resistance translates to better fuel efficiency, while keeping carbon emissions to the minimal.
Honda WR-V is equipped with disc brakes at front and drum brakes at rear. Bridgestone promises a better ride quality on the highways and within city limits through their tyre Ecopia EP 150. Also, the Ecopia EP150 has a superior wear resistance, which enhances braking during hazardous conditions like wet roads or emergency situations. The Ecopia EP 150 has optimized 3D block shape tread pattern, which helps in pushing water aside in wet conditions.
Honda WR-V is equipped with a 195/60 R16 tyres upfront and at the rear. The petrol engine delivers a claimed ARAI fuel efficiency of 17.5 kmpl, while the diesel engine offers 25.5 kmpl of fuel economy. The Jazz based crossover is powered by a 1.2 litre i-VTEC petrol and a 1.5 litre i-DTEC diesel engine.The WR-V is offered in two variants, namely the S and VX and it is available with prices ranging between Rs 7.75 lakh – Rs 8.99 lakh for petrol variants and Rs 8.99 lakh – 9.99 lakh for the diesel variants.
Katsuyuki Yamamura, Director of Consumer Products, Bridgestone India, said,“We are proud to be associated with Honda’s newly launched premium Sports Lifestyle Vehicle, the WR-V which has been launched globally first in the Indian market. WR-V showcases best in class fuel efficiency which resonates with our environmental friendly tyre range – ECOPIA. EP150 tyres helps in achieving better rolling resistance without compromising wear life, wet handling and durability. Ecopia is a low rolling resistance tyre which improves fuel consumption which saves fuel cost upto 7% and also contributes to the reduction of CO2 emission.”
