New products launch for the hospitality sector

Creambell

Creambell has launched its Maxxum Mini range of ice cream sticks. Creambell is the first ice cream brand in India to launch this internationally popular range of ‘Minis’ in the premium category.  Maxxum Mini packs have been introduced in two variants: Pina-Orange and Chocolate Cookie. Creambell’s Mini range ice cream is priced at Rs 30 per unit (60ml) and a pack of four is priced at Rs 120 and will be available across India.

Marshalls

Marshalls has launched its first collection of Signature Wallcoverings called ‘Indian Fusion’ in collaboration with renowned interior designer Krsna Mehta. The assortment is designed keeping in mind the Indian culture, tradition and sensibilities. This collection is the first in the Signature Wall Coverings by Marshalls. The wall coverings can be custom made.

Swarn Amrit

Swarn Amrit, one of the first brands to create exquisite gifting solutions with delicacies wrapped in 24 carat pure edible gold with personalised packaging options, has come up with its new product ‘Swarn Mukhi’ for all special occasions. Swarn Mukhi is made by the traditional families of Jaipur and is enrobed with pure 24 c arat gold. Mostly packaged in customised ethnic ‘jewel box’ this delicacy will cost around Rs 3,500 only for a pair (two pieces).

Myra Vineyards

Bengaluru-based Myra Vineyards has launched its limited edition cuvee ‘Misfit’. This fine blend of traditional Cabernet Sauvignon and fruity Shiraz will be available across select locations in Maharashtra, Goa and Karnataka. With the selection being limited to only 300 cases, the wine is matured in French oak barrels for 18 months. The blend is smooth and medium-bodied on the palate. Misfit will be priced at Rs 1500 per 750 ml bottle.