This June issue of ETW has also evolved adding three new sections in the editorial space, one that speaks about path breaking companies, the other that highlights promising young tourism investors in the section ‘Future Next’, followed by ‘The Torchbearers’ column that honours industry stalwarts who have been pathfinders in their respective domains. Our cover story this issue takes a close look at the business feasibility of online travel start-ups, their survival rate and what makes them attractive for investors despite the challenges. For a greater insight into what’s going on in the African continent, do not miss out on the Indaba 2015 story on ‘Growing Africanness’. The Arabian Travel Market 2015 also proved to be a robust platform for networking. The social media impact was clearly noticeable at the event. Back home, J&K Tourism organised its first travel mart since 1988 and although it is highly commendable in terms of the effort and arrangements, the article in our issue clearly states that the ‘Paradise still needs a push.’
Finally, the man who has made it to our cover this month is none other than the MoS for tourism, Mahesh Sharma. In the pages within, he candidly speaks about tourism, culture, aviation and other topics which are controversial however progressive. The good thing is that there is a desire to give tourism the respect it deserves and if there is some political will to initiate change, the future does seem to hold promise.
Reema Lokesh
Editor
editorial.etw@expressindia.com
