Lenskart has introduced Phonic, a new eyewear range featuring built-in Bluetooth audio technology. It is understood that the glasses allow users to take calls, listen to music, and interact with voice assistants hands-free. Designed for daily use, Phonic offers up to seven hours of battery life and supports both Android and iOS devices. The frames are available in multiple designs and can be fitted with prescription lenses or sunglasses.
“At Lenskart, we design products that address real consumer needs. Phonic is for everyone who juggles multiple roles daily—whether it’s professionals in noisy offices, frequent drivers, or commuters who need hands-free convenience. Phonic empowers users to stay connected, productive, and stylish, without adding complexity to their lives,” Peyush Bansal, CEO and founder, Lenskart, said.
Phonic includes integrated speakers and microphones, enabling hands-free communication and media playback. It features smart button navigation for easy control of functions. With this launch, Lenskart expands into the smart eyewear segment, combining eyewear with audio functionality. Priced at Rs4,000, Phonic is available for purchase online and in select offline stores across India. The eyewear comes in two designs, Navigator and Hustlr, with colour options including Shiny Blue and Matte Black. Users can also customise the frames with prescription lenses or sunglasses.