Weekends are all about downtime. After a week full of work to meet deadlines, everybody needs some breather to relax and recuperate. From watching a favourite web series to planning a vacation, weekends are designated as family and me time. Riddhi Jain, founder, NeceSera, talks to BrandWagon Online about her weekends, favourite vacation destination and more.
What is the one thing you like to do when not working?
When I’m not working, I try to travel as much as I can. It fuels my creativity, and I always come back with new ideas and recharged energy. I also get to travel for work, so it’s the best of both worlds.
How do you spend your weekends?
Over the weekend, I enjoy trying out a new skill like pottery, painting, or dancing. I also enjoy getting lost in a good book, currently reading Your brain on art: How The Arts Transform Us.
I have a family of entrepreneurs, so very often we spend hours bouncing ideas off of each other.
What are your favourite gadgets?
Apart from my phone and laptop, which I use the most, my favourite gadgets are definitely my speakers and my camera. I love listening to music while doing creative work too, and I’ve been passionate about photography since school, so both these gadgets are a part of my essentials.
Given an option to choose another career, what would it be?
I would still choose NeceSera, but if I absolutely had to, it would be a product engineer. The field has always fascinated me.
Which is your favourite vacation spot?
My favourite vacation spot would definitely be any new city packed with art and history. There’s nothing quite like wandering through neighborhoods with rich history, where every corner seems to have a story to tell.
A TV show, a movie, and an ad campaign you highly recommend watching
I highly recommend “Schitt’s Creek.” It’s a very humbling show that gives a very different perspective to life. As for a movie, “Schindler’s List” is a must-watch. It’s heartwarming and inspiring.
On the advertising front, Cred’s ‘not everyone gets it’ campaign is brilliant work done. It helped them step away from the traditional branding playbook and create a niche in a very unconventional way.