Namita Thapar, executive director of Emcure Pharmaceuticals, sparked social media buzz by revealing that Go-Zero, the innovative ice cream brand founded by Shark Tank India pitcher Kiran Shah, achieved sales of Rs 5 crore in January—an impressive feat, especially during the off-season.

In a post on X, Thapar celebrated this milestone, highlighting Go-Zero’s unique value proposition of zero sugar, half the calories, and irresistible flavours. She also noted that, given this performance, the brand is on track to achieve an annual recurring revenue of Rs 100 crore.

Thapar’s excitement was evident as he shared, ‘’Ice cream with zero sugar, half the calories and abs delicious flavours!’’ Her applause for the brand wasn’t not just about numbers. She disclosed that she is also a longtime fan and a regular customer. The Emcure Executive Director also recalled her childhood memories of raspberry and mango deuts. She further revealed that she used her networks and connected with ace investor Arjun Vaidya to further support this deal.

Go Zero’s transformational journey

On the other hand, Entrepreneur Shah also took to Instagram to share his transformative journey at the Shark Tank India show. ‘’Jo Shark Tank pe nahi the, unhone bhi ‘yes’ bola!’’ he revealed, showcasing his thrill of receiving support even from unexpected quarters. Shah recalled how he was not aware that influential business leaders like Namita Thapar had been following his journey long before he presented his pitch.

‘’Hearing from someone of Namita’s prominence that she trusted in what we are building was a powerful moment,’’ he added, underscoring the significance of her support on his entrepreneurial journey.

The amalgamation of record-breaking sales and a powerful endorsement is redefining the picture of India’s ice cream market.

All about Go Zero Company

The company Go Zero is an innovative Indian startup that made its debut on Shark Tank India latest season. The ice cream brand specializes in making zero-sugar ice cream and desserts. While presenting his pitch the founder asked for Rs 1 crore investment for a 1% equity stake. Shah attracted attention from all the sharks and finally the deal was finalised with Aman Gupta.