Urban Company Share Price, IPO Listing, GMP Highlights: Urban Company shares made their debut on Dalal Street today at a significant premium. The shares were listed at a premium of 57.5% over the issue price. The stock closed the first day of trade in the green, up 4.16% at Rs 169. Urban Company’s share price lost steam during the latter hour of trade.
If we track the Urban Company IPO, from issue opening to subscription to the current GMP, there are many interesting aspects. The issue was subscribed to a whopping 108.98 times, making it the most subscribed IPO so far in 2025.
Urban Company IPO: Issue size and structure
It was a book-built issue of Rs 1,900.24 crores. It was a mix of a fresh issuance as well as an offer for sale. About 13.86 crore shares were being sold, totalling Rs 1,426 crore via Offer For Sale. The fresh issuance amounts to Rs 472.24 crore.
Urban Company share listing: What are experts advising?
The big question before the listing was in store for the Urban Company IPO? Given the high subscription levels, the surging GMP and current positive market sentiment, most market observers and analysts anticipated a strong listing.
According to many experts, the Urban Company business model presents a compelling long-term structural story and can serve as a proxy for the growing demand in the home services segment across its key geographies.
Deven Choksey, Managing Director of DRChoksey, pointed out that the company is well-positioned to capitalise on the growth driven by expanding consumer segments and shifting preferences towards higher spending on experiences. “Urban Company’s initial issue is priced at 12.4x TTM EV/Sales, and we believe its issue to be fairly priced,” he added.
Urban Company Share Price, IPO Listing Highlight: Check here the Coverage on Urban Company IPO Listing, GMP, Share Price, Price Band, Review
Urban Company Share Price, IPO Listing, GMP Live: Presence across markets
The company operates across 51 cities in India, along with international operations in the UAE and Singapore. As of June 2025, it covered over 12,000 service micro-markets and had around 54,347 professionals actively engaged on a monthly basis.
Urban Company Share Price, IPO Listing, GMP Live: Service marketplace model
Urban Company runs a technology-enabled platform that links customers with trained professionals for home and beauty services. The offerings range from cleaning, plumbing, painting, and pest control to grooming, skincare, and massage.
Urban Company Share Price, IPO Listing, GMP Live: Issue size and structure
Urban Company’s Rs 1,900 crore IPO was divided into two parts – a fresh issue worth Rs 472 crore and an offer for sale (OFS) of Rs 1,428 crore. The OFS provided an exit route for existing investors.
“Given the high subscription levels and current positive market sentiment, we anticipate a strong listing gain in the range of 40–50% or higher, depending on market trends on listing day. However, beyond the immediate listing pop, Urban Company presents a compelling long-term structural story and can serve as a proxy for the growing demand in the home services segment across its key geographies,” said Prashanth Tapse, Senior VP (Research), Mehta Equities.
“Accordingly, we recommend allotted investors to HOLD the stock from a long-term investment perspective, keeping in mind the inherent market risks. For non-allotted investors, a ‘Wait and Watch’ approach is advisable to assess any post-listing dip as a potential entry point,” he added.
Also Read: Will Urban Company see a bumper listing today? 3 key things to watch out for at this hour
Urban Company Share Price, IPO Listing, GMP Live: Subscription recap
Urban Company’s Rs 1,900 crore IPO, which was open for subscription between September 10 and 12, saw heavy demand across categories. Overall, the issue was subscribed 103.63 times, with qualified institutional buyers bidding 140.20 times, non-institutional investors 74.04 times, retail investors 39.25 times, and employees 36.79 times the shares reserved for them.