To launch world-class training centre in India soon
Sudipta Dev – Mumbai
The company, which in line with its global strategy had moved out of café business is focusing on its core coffee business. Acknowledging that as consumers have opportunity to experience the best of coffees in the country they are becoming more discerning, Zaccareo remarked that single origin coffees is something which is catching up in India and several hotels have now started offering these as part of their menus. “The HoReCa segment is fueling growth of the category and also helping in changing habits towards coffee consumption. We see an increasing demand of coffee from the entire country, even from the traditional tea consuming markets, typically the northern side of India,” he said, adding that they also have a wide range of single serve capsule systems which helps serve consistent coffee cup after cup be it a hotel, café or office.
The corporate segment is another focus area with more organisations looking for quality coffee solutions for their employees. “We also have presence in the high end modern trade where we are seeing more and more consumers demanding the best quality of coffee,” stated Zaccareo.
