Peenya, Bengaluru is considered to be one of the largest industrial areas in Asia and houses some of the most reputed medical and pharma companies in India.
Sanrad Medical Systems, the largest refurbished radiology equipment provider in India, has also found a home here.
It recently unveiled a unique 5000 sq ft facility in Peenya, on the outskirts of Bengaluru, to address its growing business needs.
The beginning
The founder and CEO, Ratish Nair says, “I was working with third party, involved in sales and service of Toshiba Medical Systems and realised that the customers had various issues concerning these high-end equipment. These equipment were mostly present in larger cities.”In an effort to bring such high end equipment closer to smaller cities by reducing costs, we introduced high-end refurbished equipment from Japan,” he adds.
Unusual partnership
“The products are imported to the Peenya facility and then sent to the client, where it is installed,” explains Nair. “After installations we provide full service and annual maintenance contracts (AMCs). Our best marketing is done by our own satisfied customers and our prices are reasonable. In fact, we do not end the relationship with a sale, in fact our relationship starts with every new sale and lasts for life,” he adds.
Stressing the robust after-sales service, he says, “We are known for our prompt services. None of our machines have down-time in days. We understand that time is of essence in our business. In fact down-time does not only mean losses but also life of the patient. No client has to send a second reminder for service or maintenance. It is done promptly. We are always stocked with spares.”
The products
In future
mneelam.kachhap@expressindia.com