Nestle India‘s out-of-home (OOH) division, Nestle Professional, has scaled up its Retail ONE kiosk network to 1,000 units across the country, the FMCG major said in a statement on Friday.
This move is part of the company’s broader plan to build alternate consumption formats. The Retail ONE network includes formats such as Nescafe Corners, Maggi Hotspots, and Kitkat Break Zones.
These kiosks are generally deployed in locations with high footfalls such as educational institutions, healthcare facilities and tourist destinations.
The company’s OOH business has been growing in double-digits within the category. India is Nestle’s second-largest market in the Asia, Oceania and Africa zone.
The company said it further plans to scale its network owing to a rising demand for quick, accessible food and beverage options in public spaces.
“We are proud that this growth fuels meaningful livelihoods and diversity across India’s food service ecosystem,” said Saurabh Makhija, Head of Nestle Professional.
Currently, the Retail ONE network has around 308 operators and 1,586 food handlers.
Apart from these kiosks, Nestle India has collaborated with several food chains like Social and Chai Point to introduce Maggi in their menus.
The company has also partnered with Mad Over Donuts to launch a new range of doughnuts and shakes made with KitKat.
In its annual report for 2024-25, Nestle India said that the OOH consumption segment presents significant growth potential, driven by shifting lifestyles, increased urbanisation and evolving consumer habits.
“As people increasingly spend more time outside their homes— be it commuting, socialising, or travelling—the demand for convenient, high-quality food and beverage options continue to expand,” it said.
“Strengthening its presence in this segment will further enhance brand engagement and consumer loyalty,” it added.